Product Marketing Manager -Market Products

Responsibilities

• Positioning & Messaging: Develop value propositions, core messaging frameworks, and solution narratives tailored to C&I facility managers, enterprise sustainability leads, and finance teams
• Sales & Client Success Enablement: Partner closely with Sales and Client Success to create high-impact materials, including pitch decks, solution sheets, battlecards, ROI calculators, and customer onboarding communications.
• Domain & Market Intelligence: Stay current on energy market trends, regulatory shifts, and competitive moves in the DER space (demand response, storage, etc) to refine our market positioning
• Go-To-Market Execution: Lead product launches and feature updates for C&I solutions, establishing success metrics and coordinating cross-functional deliverables.
• Customer Storytelling: Work with Client Success to harvest real-world performance data and turn complex energy cost-savings into compelling case studies and customer testimonials.

Requirements

• Experience: 5+ years in B2B product marketing
• Energy Domain Knowledge: Solid understanding of energy markets, grid dynamics, and DER technologies (e.g., energy storage, solar, demand response, load management) within the C&I sector
• Messaging Expertise: Outstanding written and verbal communication skills with a proven track record of converting technical product features into business-value messaging, and demonstrated ability to use messaging to influence how key audiences and stakeholders think, feel, and act.
• Stakeholder Alignment: Strong collaborative skills with demonstrated experience building trust and aligning with Sales and Client Success (CX) teams.

Preferred

• Experience marketing solutions to commercial and industrial customers (e.g. manufacturing, commercial real estate, healthcare, big box retail)

Benefits

• unlimited leave for full-time employees
• parential leave
• comprehensive benefits package to promote health, wellness, and financial security