Marketing Specialist

District of Columbia, USA (Hybrid)

$60K/yr – $65K/yrEntry LevelFull time

Posted 2 hrs ago

Job Summary

Marketing Specialist will lead cross‑channel campaign content and collateral development, support operations and reporting, analyze data to optimize campaigns, and collaborate with events, sales, and marketing to drive launches and membership growth. Travel up to 10% and start after January 1, 2027.

  • Create messaging and collateral
  • Track metrics and compile reports
  • Research lists and support go‑to‑market launches

Job Description

Responsibilities

  • Collaborate closely with the events, sales, and marketing team to achieve objectives for the launch of all marketing campaigns including email, direct mail, website, and social media
  • Craft, write, and edit messaging and content that resonates with membership and other relevant audiences
  • Develop engaging collateral to support campaign objectives including but not limited to: direct mail, web copy and layout, social media posts, emails, event materials, etc.
  • Support marketing operations, including tracking metrics, results, and reporting
  • Recommend new marketing strategies to improve future campaigns
  • Research list database options for broadening direct marketing activities; compile new and update current contact lists
  • Assist in reporting and presentation development to showcase marketing activities to leadership and sales team
  • Analyze data and research for use in marketing materials
  • Attend conferences and trade shows as needed
  • Travel is required up to 10% of the time

Requirements

  • BS/BA degree in Marketing, Business, Communications, Public Relations, or related field required
  • 0 – 2 years of experience
  • Excellent written and oral communication skills
  • Must be detail-oriented and possess strong time management skills
  • Aptitude for reading marketing data and creating reports
  • Excellent interpersonal and customer relations skills
  • Have a team player attitude
  • Must be willing to take on new and challenging projects and be interested in learning new technologies
  • ADA QUALIFICATIONS: Work is sedentary and generally performed in an office environment. The employee may occasionally lift and/or move up to 15 pounds. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.

Benefits

  • A competitive salary and benefits package
  • Flexible hybrid work schedule
  • Education assistance
  • Various retirement plans with employer match
  • Medical, dental & vision benefits at affordable cost
  • HSA/HRA plans with employer contributions
  • Medical and Dependent Care FSA plan(s)
  • Professional development opportunities
American Trucking Associations logo

American Trucking Associations

3.8 Glassdoor

The mission of the American Trucking Associations is to serve and represent the trucking industry with one united voice; to influence federal and state governmental actions; to advance the trucking; industry's image, efficiency, competitiveness and profitability; to provide education programs and industry research; to promote safety and security on our nation's highways and among our drivers; and to strive for a healthy business environment.

Founded in 1933
USA
1K employees (66 in marketing)
1% recommend to a friend
1% CEO approval

Salaries

Posted range

$60K/yr – $65K/yr

Taken straight from the job posting.

The middle of this range ($63K) is 11% below the median base salary for Marketing Specialist roles in the United States ($70K).

Marketing Specialist median pay in the United States

$70K/yr

Most pay falls between $60K and $79K. Based on 801 salaries.

See all American Trucking Associations salaries

Marketing Team

Marketing Team Size
43 (4% of company)
Median Tenure
2.6 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
37.8K
Traffic Source Mix
Search
53%
Direct
30.7%
Referral
8.6%
Social
2.1%
Paid
0.9%

Headcount Trend

Current headcount: ~1K
American Trucking Associations logo

Marketing Specialist

American Trucking Associations · District of Columbia, USA · Hybrid