Responsibilities

• Account-Based Marketing Orchestration: Serve as the technical owner of our ABM orchestration layer. Translate signals from our intent platform into automated, sequenced actions across our marketing automation platform and CRM, working closely with campaign and field marketing teams to ensure the right programs reach the right accounts at the right moment.
• Marketing Technology Foundation: Own the day-to-day health of our martech systems and the workflows, API calls, integrations, and syncs that connect them to keep prospect data moving accurately through the funnel.
• Agentic AI Workflow Engineering: Design and build automated workflows that use AI capabilities to evaluate qualitative signals, such as demo request notes, intent activity, and unstructured form inputs, alongside firmographic data to produce dynamic lead scores and routing decisions.
• Enrichment and Insights: Build and manage the workflows that construct a complete, account-level intelligence profile from the moment a prospect engages. That means aggregating first-party behavioral signals, third-party intent data, firmographic context, and web research into a unified view that captures not just the individual contact but the broader buying committee.
• System Documentation and Enablement: Every workflow you build or modify gets documented: field mapping dictionaries, AI orchestration logic, routing rule change logs. Beyond documentation, you actively invest in making the marketing team more self-sufficient, building self-service reporting and dashboards that allow marketers to check campaign performance, list quality, or lead status independently, and creating resources that allow colleagues to troubleshoot routine tasks and leverage AI tools without filing a request.

Requirements

• 3 to 5 years in B2B SaaS Marketing Operations, Revenue Operations, or a systems-adjacent role
• Hands-on marketing automation and CRM administration, including configuring and maintaining MAP-to-CRM syncs
• Demonstrated ability to build and deploy an automated workflow that calls external APIs, whether webhooks, REST APIs, or LLM endpoints, in a production environment
• Native fluency in B2B funnel mechanics: MQL definitions, lifecycle stage transitions, opportunity lifecycles, and attribution models
• Experience coaching or enabling non-technical stakeholders on new tools, AI workflows, or self-service reporting

Preferred

• Hands-on administrative experience with intent data platforms, routing engines, and ABM orchestration
• Prior experience building LLM-powered workflows for lead scoring, routing, or qualification
• Comfort reading and writing JSON, working with REST APIs, and debugging integration errors independently

Benefits

• Health Insurance : Medical, Dental, Vision, Life and Disability Insurance, Employee Assistance Program (EAP).
• Retirement Benefits : 401(k) plan
• Paid Time Off : Talkdesk offers an uncapped paid time off program for exempt employees and an accrual-based program for non-exempt employees; both are subject to manager approval and consistent with business needs.
• Paid Holidays : Talkdesk offers 14 paid holidays each year.
• Paid Sick Leave : Exempt employees have uncapped paid time off and non-exempt sick leave follows accrual standards; both are subject to manager approval and consistent with business needs.