Marketing Operations Specialist (Part-Time)

USA (Remote)

$55/hr – $65/hrMid Level4+ years expPart time

Posted 1 day ago

Job Summary

Own end-to-end email, direct mail, and measurement workflows to ensure on-brand campaigns from creation through reporting, while driving efficiency and personalization.

  • Lead QA for email and direct mail proofs
  • Coordinate data and reporting across Customer.io and PostHog
  • Streamline workflows using AI for deeper personalization

Job Description

Responsibilities

  • Build, QA, and deploy on-brand email campaigns in Customer.io
  • Maintain and segment marketing lists so targeting stays accurate
  • Place and manage direct mail orders with our vendor, on time and error-free
  • Own QA for email and direct mail proofs, so every piece meets our brand standards
  • Create and manage redirects and tracking URLs for end-to-end campaign measurement
  • Pull and combine campaign metrics from Customer.io and PostHog
  • Deliver clear, accurate reports that help the team improve over time
  • Bring curiosity and creativity to finding new ways to streamline workflows, deepen personalization, and sharpen reporting using AI

Requirements

  • 4+ years (or equivalent experience) building, QA’ing, and deploying email campaigns in platforms like Mailchimp, Iterable, and ActiveCampaign
  • A sharp eye for detail: you catch the missing comma or dead link before it reaches an audience
  • Experience on cross-functional, remote teams, and clear communication with marketers, designers, and developers
  • Strong organizational skills. You’re not a project manager, but you think like one, planning a few steps ahead and delivering on time.
  • A growth mindset and comfort with shifting priorities
  • Ease pulling and organizing performance data across multiple platforms

Preferred

  • Deep expertise in HTML and CSS for email development (to translate our Design team's incredible mocks into incredible emails!)
WellTheory logo

WellTheory

0.0 Glassdoor

Autoimmune conditions are rising faster than any other disease, now affecting over 50 million Americans. Yet they remain misunderstood, underdiagnosed, and overlooked. WellTheory is here to change that with a new kind of care that’s personalized, rooted in science, powered by AI, and delivered with compassion. We help people reduce symptoms, feel better, and live fuller lives — while helping employers and payors reduce their spend.

Founded in 2021
65 employees (6 in marketing)
0% recommend to a friend

Salaries

Posted range

$55/hr – $65/hr

Taken straight from the job posting.

The middle of this range ($125K) is 58% above the median base salary for Marketing Operations Specialist roles in the United States ($79K).

Marketing Operations Specialist median pay in the United States

$79K/yr

Most pay falls between $70K and $88K. Based on 91 salaries.

See all WellTheory salaries

Funding

Total Funding
$26.2M
Last Raise
$14M
Series A, 9 months ago

Funding History

  • Oct 2025
    Series A • $14M
  • May 2025
    Seed • $5M
  • Nov 2022
    Seed • $7.2M

Traffic Signals

Monthly Visitors
42.2K
Monthly Google Ads Budget
$2
Traffic Source Mix
Search
33.8%
Direct
49.4%
Referral
2.5%
Social
1.5%
Paid
0.3%

Headcount Trend

Current headcount: ~65