Head, Marketing & Commercial Operations

Responsibilities

• Own PRC governance: SOPs, review calendar, turnaround targets, and audit-ready records.
• Run the enterprise congress and meetings program, a major part of the role, with Marketing and Professional Relations & KOL Development.
• Own print, production, fulfillment, and version control for promotional materials.
• Own the sample program (allocation, PDMA accountability, FDA sample reporting) and HCP transparency reporting through the Lead, Sample Management & Compliance.
• Administer the CRM (Salesforce Life Sciences Cloud), marketing automation, and the digital asset library, with Digital Marketing owning channel strategy and Commercial Enablement & Training driving field adoption.
• Lead marketing analytics (campaign measurement, Google Analytics, ROI analysis, etc.) and reporting built on Microsoft Fabric.
• Oversee alliance management with licensing and supply partners.
• Own the function’s budget, vendor contracts, and KPIs; report them in the commercial business review.
• Own the promotional materials systems (Veeva PromoMats, Showpad, and the print fulfillment site) for both branded and compounded (ImprimisRx) portfolios; confirm compounded scope.

Requirements

• Bachelor’s degree; 12+ years in pharma or biotech, including 6+ in marketing operations, promotional review, or commercial operations.
• Led a marketing operations and/or commercial operations function at a growth-stage company.
• Deep expertise in promotional review, OPDP rules, and Form FDA 2253 submissions.
• Ran congress, meetings, or speaker-program operations at national scale.
• Experience with PDMA sample compliance and transparency reporting.
• 5+ years leading teams; strong process and SOP design.
• Proficiency with AI platforms such as ChatGPT and Claude, and with Slack.

Preferred

• Built a marketing operations and/or commercial operations function at a growth-stage company.
• Salesforce administration or martech ownership.
• Launch experience; eye care experience.