Marketing Operations Intern

Responsibilities

• Support the execution of marketing campaigns in HubSpot, including building and quality-checking emails, landing pages, forms, audiences, workflows, and other campaign assets.
• Assist with the setup and execution of webinars, events, and other marketing programs.
• Assist with campaign reporting and analysis to understand engagement, lead generation, meetings, pipeline, and other business outcomes.
• Analyze campaign and cadence performance to identify trends, performance gaps, and opportunities for testing or optimization.
• Support database management and data quality initiatives, including list cleanup, data audits, enrichment, segmentation, and maintaining accurate marketing data.
• Assist with building, updating, and quality-checking SalesLoft cadences used by Sales teams.
• Help create presentations and reporting that communicate campaign performance, insights, and recommendations to stakeholders.
• Participate in campaign, performance, and project review meetings with cross-functional teams.
• Document campaign processes, operational workflows, learnings, and best practices to improve team efficiency and consistency.

Requirements

• Currently pursuing a bachelor’s degree in Business, Marketing, Analytics, Information Systems, Communications, or a related field with a graduation date of December 2027 or Spring 2028
• Familiarity with or a strong eagerness to learn marketing automation, marketing technology, analytics, and project management tools.
• Highly organized and able to manage multiple projects in a fast-paced team environment.
• Strong attention to detail with an interest in maintaining data and campaign accuracy.
• Strong written and verbal communication skills with the ability to clearly document findings.

Preferred

• Strong communication skills with an analytical mindset, curious nature, and positive attitude.
• Previous internship, coursework, or experience in marketing, analytics, technology, or operations.
• Familiarity with platforms such as HubSpot, Salesforce, SalesLoft, or similar GTM technologies.
• Experience with Excel or Google Sheets, including basic data analysis.
• Familiarity with email marketing, landing pages, forms, marketing automation, or reporting.
• Experience analyzing marketing or sales performance data and identifying trends or insights.
• Experience creating presentations, reports, or dashboards.