Marketing Internship, Marketing Analysis

Responsibilities

• Analyze marketing performance across channels such as digital, paid media, events and campaigns
• Use data to identify trends, performance drivers and opportunities for growth or optimization
• Evaluate marketing investments and help determine where teams can improve effectiveness and ROI
• Develop analyses, reports and visualizations that make complex data easier to understand
• Support dashboards and recurring performance reporting using tools such as Excel and Power BI
• Gain exposure to SQL and large marketing and business datasets
• Translate analytical findings into clear business insights and recommendations
• Partner with marketing teams to understand business questions and determine how data can help answer them
• Serve as analytics focal within a broader intern team, bringing a data-driven perspective to team projects
• Present findings and recommendations to analytics, marketing and business stakeholders

Requirements

• Required Education: Rising Senior working towards a bachelor’s degree from an accredited college or university in Analytics, Data Science, Business, Economics, Marketing, Statistics or a related field.

Preferred

• Additional Preferred Qualifications: - Experience working with datasets through coursework, projects, internships, or student organizations - Ability to organize, analyze and interpret data to identify trends and insights - Experience creating charts, dashboards, or visual presentations to communicate findings - Familiarity with business intelligence, analytics, database, or reporting tools is a plus

Benefits

• With state-of-the-art resources and Fortune 100 clients, every day is an opportunity to innovate, build new capabilities, new relationships, new processes, and new value.