Marketing & Events Manager

Responsibilities

• Coordinate end-to-end logistics for events, conferences, webinars, workshops, and partnership gatherings (timelines, schedules, vendor needs, onsite details).
• Serve as the primary coordination point between event hosts, state organizations, internal teams, and onsite staff to ensure smooth execution.
• Manage event planning workflows in Asana, including checklists, deadlines, internal assignments, and status updates.
• Coordinate event materials and onsite readiness (print assets, QR codes, business cards, booth needs, shipping, and supplies).
• Support travel logistics and onsite coordination for staff attending conferences and partnership events.
• Schedule and run internal pre-event alignment meetings to confirm roles, final details, and deliverables.
• Lead post-event wrap-up processes, including debrief coordination, documentation, and follow-up handoffs to appropriate teams.
• Own event- and partnership-related data accuracy across systems, including attendee lists, leads, partner records, and campaign attribution in HubSpot.
• Establish and maintain consistent processes for event data capture, tagging, uploads, and post-event cleanup.
• Partner with Sales and Marketing to ensure event data flows correctly into pipelines and follow-up workflows.

Requirements

• Demonstrated experience coordinating logistics, timelines, and communication for events, programs, or partner-facing work, particularly in education or nonprofit settings.
• Strong organizational and project management skills with proven ability to manage multiple timelines at once.
• Proficiency with Google Workspace and comfort working in tools such as Asana, HubSpot, Slack, and Zoom.
• Experience with data collection and analysis.
• Clear, professional communication skills and ability to coordinate across internal teams and external stakeholders.
• Detail oriented, motivated and proactive.
• Ability to travel for select events and support onsite execution as needed.