Marketing / eCommerce Manager at Workforce Solutions | New Buffalo, MI | $29/hr – $34/hr

Workforce Solutions

Marketing / eCommerce Manager

New Buffalo, MI (On-site)

$29/hr – $34/hrMid Level2+ years expFull time

Posted 3 months ago

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Job Summary

Drive online retail performance by optimizing journeys, PDPs, and catalog content to boost conversions.

Own end-to-end online customer journeys from browse to purchase.
Must-have: 2–5 years in e-commerce with conversion optimization.
Standout: cross-functional launches and inventory forecasting to support growth.

Job Description

Responsibilities

Act as the primary digital point of contact between brand and retail teams for online initiatives
Identify opportunities to improve website performance, conversion rates, and user experience
Optimize the customer journey across key stages (browse → evaluate → purchase)
Improve product detail pages (PDPs) to increase engagement and conversion
Manage and optimize product catalog, taxonomy, and digital content for better search and discoverability
Support new product launches by ensuring accurate and compelling online presence
Monitor and reduce out-of-stock issues through forecasting and inventory alignment
Analyze performance data and provide insights, reporting, and recommendations
Build scorecards and participate in monthly reporting and quarterly business reviews (QBRs)
Identify opportunities for growth, innovation, and operational efficiency

Requirements

2-5 years of experience in e-commerce, digital marketing, or online retail
Degree in Marketing or related major
Strong understanding of conversion optimization, PDPs, and online customer journeys
Experience working with product data, catalogs, taxonomy, or digital content
Analytical mindset—comfortable using data to drive decisions
Strong communication skills and ability to work across multiple teams
Experience with tools like Google Ads or Meta campaigns is a plus
Experience with tools like Google Ads or Meta campaigns is a plus

Preferred

Experience with tools like Google Ads or Meta campaigns is a plus

Workforce Solutions

In everything that we do, we seek to assure the Gulf Coast region remains a great place to live, work and do business. To meet the demands of the rapidly-changing world in which we work, we have one foot firmly planted in today while keeping an eye steadily focused on what's to come. We believe our employer-driven and personalized approach to addressing the diverse needs of businesses and individuals affords each the best chance for sustainable success.We are committed to strengthening the vibrancy of our region so that we can attract and retain the best employers, afford everyone the dignity of a job and remain indispensable to the global economy - today and tomorrow.Auxiliary aids and services are available upon request to individuals with disabilities. Deaf, hard-of-hearing or speech-impaired customers may contact Relay Texas: 800-735-2989 (TTY) and 711 (Voice).Equal opportunity is the law http://www.twc.state.tx.us/twcinfo/equal-opportunity.htmlWorkforce Solutions Gulf Coast.

Founded in 2009

Houston, Texas, USA

856 employees

www.wrksolutions.com