Responsibilities

• Branding, Graphic Design & Marketing Collateral
• Maintain consistent branding and visual identity across all company communications.
• Create and update product datasheets, brochures, catalogs, presentations, advertisements, and other promotional materials.
• Develop visually engaging graphics and marketing content for digital and print media.
• Collaborate with engineering and sales to communicate technical product information clearly and accurately.
• Digital Marketing & Website Management
• Maintain and update website content, including product information, news, application materials, and promotional content.
• Manage the company's LinkedIn presence and other relevant digital communication channels.
• Coordinate digital advertising, email marketing, and other promotional campaigns.
• Support basic search engine optimization (SEO) and website performance improvements.

Requirements

• Bachelor's degree in marketing, communications, business, graphic design, or a related field, or equivalent relevant professional experience.
• Approximately 5 or more years of relevant experience in marketing communications, digital marketing, graphic design, or related roles.
• Strong writing, editing, and visual communication skills.
• Proficiency in Adobe Creative Cloud, Canva, or comparable professional design software.
• Experience creating marketing collateral and managing digital content.
• Experience coordinating multiple projects, vendors, and deadlines.
• Strong organizational skills, attention to detail, and independent problem-solving ability.
• Ability to collaborate effectively with technical and nontechnical colleagues.
• Willingness to travel domestically and internationally for trade shows and company events, currently approximately three domestic and one European event annually.

Preferred

• Experience marketing technical products, scientific instruments, electronics, or other business-to-business products.
• Experience managing trade shows and industry events.
• Website content management and basic SEO experience.
• Familiarity with CRM and email marketing platforms, including Salesforce or comparable systems.
• Experience with digital advertising, marketing analytics, and campaign performance measurement.
• Basic video editing or multimedia content creation experience.
• Experience supporting product launches or working with engineering teams.

Benefits

• Benefits: Medical, Dental, Vision, 401k, Long and Short Term Disability, and More.