Marketing Associate

Responsibilities

• Support the planning and execution of marketing campaigns, promotions, launches, and customer-facing initiatives across relevant channels.
• Partner with Creative and cross-functional stakeholders to develop briefs, messaging, assets, timelines, and launch plans.
• Monitor campaign and business performance, identify trends, and communicate insights and recommendations to internal partners.
• Use data to evaluate customer engagement, campaign effectiveness, competitive activity, and opportunities for improvement.
• Help maintain marketing calendars, project trackers, reporting materials, and operational processes.
• Coordinate deliverables across multiple teams and ensure work is completed accurately, on time, and in line with business objectives.
• Conduct research on customers, competitors, categories, products, and market trends to inform marketing decisions.
• Support testing and optimization efforts, including creative, messaging, offers, content, and channel execution.
• Prepare clear, concise updates and presentations for stakeholders at varying levels of the organization.
• Contribute to a positive, collaborative team culture and take on special projects as needed.

Requirements

• 0-3 years of transferable experience in a corporate environment, including internship and co-op experience.
• Bachelor's degree.
• A strong interest in emerging technology and the ability to integrate generative AI tools (e.g. Gemini) into daily tasks to drive efficiencies.
• Authorization to work in the United States without visa sponsorship by Wayfair now or in the future. Visa sponsorship includes the following work visas: STEM OPT EAD, H-1B, H-1B1, E-3, O-1, J-1, or TN.
• Experience with Microsoft Excel or Google Sheets, SQL or GBQ, and data visualization tools such as Google Data Studio (Looker, Tableau, or PowerBI).

Benefits

• Full health benefits available (Medical, Dental, Vision, HSA/FSA) through Blue Cross Blue Shield on day one for eligible employees.
• Paid Time Off (PTO) that combines vacation and sick time, with accrual and eligibility increasing based on role, tenure, and employment status.
• No-cost access to 2nd.MD, a virtual expert medical consultation and navigation service.
• Global Traveler Health Insurance through GeoBlue.
• 24/7 access to mental, financial, physical and emotional wellbeing support, plus an enhanced offering of therapy and coaching.
• Automatic enrollment into Basic Life and Accidental Death & Disability Insurance.
• 401(k) matching with immediate vesting.
• Paid Parental Leave, Surrogacy & Adoption Reimbursement and Caregiver Services.
• Tuition Reimbursement.
• Wayfair Employee Discount.