Manager, Portfolio Marketing

Responsibilities

• Leads development and execution of property-level marketing strategies, spanning the highest priority segmentations of the portfolio.
• Partners closely with regional leasing and asset management teams to deliver targeted marketing solutions that drive broker engagement, generate leads, and support deal activity.
• Manages property marketing materials including brochures, site plans, listing platforms, and campaign assets, ensuring accuracy, timeliness, and consistent application of brand standards.
• Coordinates with the national corporate communications and marketing team for copywriting, creative assets, digital amplification, and listing platform management.
• Serves as a marketing point of contact for brokers, leasing teams, and regional leadership across the East and Central markets.
• Builds and maintains strong broker relationships through consistent outreach, event programming, and targeted engagement initiatives that reinforce the Link Logistics brand and drive deal flow.
• Provides market-level insights and competitive intelligence to inform regional and national marketing strategy.
• Executes all marketing initiatives with a digital-first approach, managing and optimizing campaigns across LoopNet, CoStar, paid search, social media, and email marketing platforms.
• Manages LoopNet listing portfolio across the regional footprint, including tier optimization, listing accuracy, and ongoing performance monitoring.
• Shares best practices and collaborates across regions to ensure consistency and drive continuous improvement.