Manager, MarTech & Operations

Boston, MA (Hybrid)

$80K/yr – $95K/yrManager4+ years expFull time

Posted 6 weeks ago

Job Summary

Own lifecycle audience sizing, segmentation, and deployment across email and push; manage data flows into Braze and ensure QA, linking, and triggers across channels.

  • Lead martech stack and data integration
  • Drive data quality and end-to-end pipeline integrity

Job Description

Responsibilities

  • Own audience sizing and segmentation for lifecycle campaigns
  • Manage email and push targeting across the lifecycle program
  • Own email deployment management, including build, scheduling, and send execution
  • Lead QA across campaign setup, audience pulls, and pre-send validation
  • Own linking and deeplinking execution, ensuring links behave as expected across email, push, web, and app
  • Serve as the lead point of contact for our martech stack, particularly at the intersection of internal tooling and how data flows into our customer engagement platform
  • Act as the primary internal owner of our customer engagement platform (e.g., Braze) relationship and main point of contact with that vendor
  • Lead data infrastructure projects with technical delivery partners, including ownership of how data reaches our engagement platform
  • Serve as an internal stakeholder for reporting builds and priorities with our data/analytics partners
  • Own end-to-end data pipelines (analytics platform ? customer engagement platform ? downstream systems)

Requirements

  • 4-7+ years of experience in marketing technology or CRM/lifecycle marketing operations
  • Hands-on experience with a customer engagement platform, preferably Braze
  • Experience with customer data/product analytics platforms such as Mixpanel and Looker
  • Working proficiency in SQL and Python for audience segmentation and data validation
  • Familiarity with deep linking, mobile/web attribution, and cross-platform user experiences
  • Strong cross-functional collaboration skills, with experience partnering across Marketing, Product, Data, and Engineering
  • Excellent attention to detail and a proactive approach to QA and data integrity
  • Experience in a subscription or membership-based business and a genuine interest in cooking is a plus

Preferred

  • Experience in a subscription or membership-based business and a genuine interest in cooking is a plus
America's Test Kitchen logo

America's Test Kitchen

The mission of America’s Test Kitchen (ATK) is to empower and inspire confidence, community, and creativity in the kitchen. Founded in 1992, the company is the leading multimedia cooking resource serving millions of fans with TV shows (America’s Test Kitchen, Cook's Country, and America’s Test Kitchen: The Next Generation), award-winning magazine (Cook’s Illustrated) and limited-edition newsstand issues, cookbooks, a podcast (Proof), FAST channels, short-form video series, and the ATK Essential Membership for digital content. Based in a state-of-the-art 15,000-square-foot test kitchen in Boston’s Seaport District, ATK has earned the trust of home cooks and culinary experts alike thanks to its one-of-a-kind processes and best-in-class techniques. Fifty full-time (admittedly very meticulous) test cooks, editors, and product testers spend their days tweaking every variable to find the very best recipes, equipment, ingredients, and techniques. Learn more at https://www.americastestkitchen.com/.The perks of the job include more than surprise calls to sample recipes in development (“Need tasters for Chocolate-Caramel Layer Cake in the on-set kitchen!”). We also keep the whole team happy with some special perks:Christmas Eve to New Year’s Day Break - The whole company powers down for a winter break. No vacation time needed and no one comes back to a full email in-box!Take-Home Fridge - What’s inside . . . a slice of pie, ingredients for a salmon dinner, both? You never know.Free Copies of Publications - Get a selection of our iconic cooking magazines and cookbooks (we publish 10+ each year) before they hit stores.Equipment Giveaways - Employees circle this date on our calendars each year. Score equipment we’ve used for product testing, from high-end blenders and stand mixers to knives and cookware. Dogs at work - They make us happy and more productive, and they make sure we take regular work breaks. Win, win, win!

Founded in 2001
Boston, Massachusetts, USA
275 employees (143 in marketing)

Salaries

Posted range

$80K/yr – $95K/yr

Taken straight from the job posting.

MarTech median pay in the United States

$150K/yr

Most pay falls between $100K and $187K. Based on 407 salaries.

See all America's Test Kitchen salaries

Marketing Team

Marketing Team Size
108 (39% of company)
Median Career Experience
18 years
Median Tenure
5.7 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
2.9M
Monthly Google Ads Budget
$158.4K
Traffic Source Mix
Search
37.4%
Direct
52.8%
Referral
3.1%
Social
6.4%
Paid
0.2%

Headcount Trend

Current headcount: ~275
America's Test Kitchen logo

Manager, MarTech & Operations

America's Test Kitchen · Boston, MA · Hybrid