Lead Creative Strategist

Responsibilities

• Serve as Murmuration's lead campaign creative strategist, developing bold, original concepts for political, advocacy, and issue-based campaigns;
• Translate campaign objectives, audience research, and message testing into compelling creative strategies and executions;
• Develop campaign concepts and creative approaches across digital advertising, video, social media, and other channels;
• Bring fresh ideas and creative approaches to our work, challenging conventional political advertising and identifying new ways to break through to audiences; and
• Collaborate with campaign strategists and research teams to ensure creative work is grounded in audience insights and designed to achieve measurable campaign objectives
• Personally write scripts, advertising copy, creative briefs, and other content for high-impact campaigns;
• Lead the development and production of persuasive video advertising, including digital-first ads, short-form social content, and traditional broadcast or connected TV creative;
• Guide creative projects from initial concept and scripting through production, editing, and final delivery;
• Work directly with editors, designers, videographers, production teams, and other creative collaborators to bring concepts to life;
• Maintain an exceptionally high bar for creative quality, ensuring content is strategically sound, emotionally compelling, visually engaging, and tailored to its intended audience; and

Requirements

• A demonstrated track record of exceptional creative work. You have personally conceived, written, and produced compelling advertising or campaign content, with a portfolio that demonstrates both creative originality and strategic effectiveness;
• Deep experience in political, advocacy, or mission-driven campaigns. You understand how to develop persuasive content that engages audiences, shapes opinions, and motivates action;
• Outstanding writing and storytelling skills. You can write a compelling script, distill a complicated issue into a simple and powerful idea, and adapt your voice and approach for different audiences and platforms;
• Strong digital creative instincts. You understand what makes content effective on social media and digital advertising platforms, including the differences between content that feels native to a platform and content that simply repurposes traditional advertising;
• Hands-on production experience. You have successfully guided creative projects from concept to completion and know how to work with editors, designers, production teams, and other collaborators to deliver excellent work;
• Experience managing creator and influencer campaigns. You know how to use self-service creator discovery and management platforms, recruit and brief creators, manage content production, and integrate creator partnerships into broader campaign strategies;
• Strong strategic judgment. You can connect creative decisions to campaign objectives, audience insights, and research findings, balancing creative ambition with strategic discipline;
• A collaborative, entrepreneurial approach. You're comfortable working across teams, managing multiple projects, building new capabilities, and rolling up your sleeves to get things done;
• Significant professional experience developing and producing campaign creative, ideally in a political consulting firm, creative agency, digital agency, advocacy organization, or comparable environment;
• Experience building or leading an in-house creative function or managing a network of freelance creative talent;

Benefits

• Health, vision, and dental insurance with 100% of premiums covered for you and qualifying family members;
• Retirement benefits with a 5% employer match;
• A flexible unlimited PTO plan;
• Generous paid parental leave;
• Pre-tax commuter benefits;
• A company laptop;
• A flexible remote work environment;
• A home office setup stipend for all new employees;
• Monthly reimbursement for remote work expenses;
• A yearly professional development fund;