GTM Marketing Strategist- MGA Insurance Industry - Remote

Responsibilities

• Develop and implement comprehensive in-person and digital marketing strategies to achieve business goals and objectives.
• Write and guide creatives to finesse any assets developed and create meaningful campaigns each quarter, to achieve quarterly goals.
• Collaborate across the marketing team to create and implement marketing campaigns.
• Conceptualize and orchestrate writing with support from the corporate and design team.
• Create engaging content both written and design, for digital channels- website, blog posts, social media, and email campaigns.
• This role sits at the intersection of marketing and the GM, Sales and technology leaders responsible for the Carrier market strategy – collaborating across the entire Demand Generation & Corporate teams.
• Demonstrate a high-level understanding and ability to work through the complexity of problem solving or projects, and then present it to audiences at every level

Requirements

• Bachelor's degree Marketing, Communication, or related degree
• 3-5 years B2B marketing experience in the US insurance industry, working with MGA
• 3+ years’ experience writing preferred
• Prior campaign execution - B2B focus
• Passion or curiosity for how to communicate and market in a digital first environment.
• Strong analytical skills with the ability to interpret data, generate insight, and make data-driven decisions to create more effective marketing strategies.
• Project management skills with the ability to be detailed oriented, able to prioritize and meet deadlines in a fast-paced environment.