Growth and Marketing Lead

San Francisco, CA (On-site)

$100K/yr – $200K/yrMid Level3+ years expFull time

Posted 1 day ago

Job Summary

Own and articulate brand positioning for technical products, lead product marketing and launches, and drive growth through SEO and experiments across channels.

  • Position and message technical products across channels
  • Lead product launches and competitive messaging
  • Drive growth through SEO, experiments, and community initiatives

Job Description

Responsibilities

  • Own brand positioning and messaging across channels, making technical products in simulation, evaluation, and observability clear to buyers.
  • Create content for AI engineers and founders, including technical posts, launch announcements, case studies, and product teardowns.
  • Build inbound growth from the ground up through SEO, generative engine optimization, and AI-native distribution.
  • Run and measure experiments across social, email, paid, and community channels, iterating based on results.
  • Develop creative campaigns that build awareness in voice AI and conversational AI markets.
  • Lead product marketing and launches, including competitive positioning and sales messaging and materials.
  • Build community and ecosystem presence through events, executive dinners, and co-marketing.

Requirements

  • At least 3 years of startup marketing or growth experience, with hands-on work demonstrated through a portfolio or relevant background.
  • Experience improving discoverability and organic reach through SEO and generative engine optimization.
  • Examples of creative or unconventional campaigns that delivered measurable results.
  • Ability to build data-driven programs from scratch, track campaign performance, and operate autonomously.
  • Familiarity with product-led growth metrics and systems.
  • Experience creating content and narratives for technical audiences, ideally in developer tools, AI infrastructure, or technical SaaS.

Salaries

Posted range

$100K/yr – $200K/yr

Taken straight from the job posting.

The middle of this range ($150K) is 20% above the median base salary for Growth Marketing Lead roles in the United States ($125K).

Growth Marketing Lead median pay in the United States

$125K/yr

Most pay falls between $88K and $160K. Based on 41 salaries.

See all True Talent Solutions Partners salaries

Marketing Team

Marketing Roles Posted (Last 30 Days)
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Growth and Marketing Lead

True Talent Solutions Partners · San Francisco, CA · On-site