Email Marketing Analyst

Responsibilities

• Manage the creation, approval, and deployment process of assigned email campaigns to ensure an accurate and timely deployment
• Build relationships between CRM, Loyalty, Creative, UX, IT, Merchant and Content teams as well as external partners
• Demonstrate knowledge of various production processes for promotional, transactional and triggered email sends accordingly
• Accurately load, test and schedule customer data files associated with specific campaigns
• Troubleshoot issues promptly and be solution oriented; effectively communicate issues to necessary teams for awareness
• Analyze data to create and distribute KPI reports to fuel insight driven recommendations for program enhancements
• Participate in planning meetings to understand guest-centric marketing strategies, goals and objectives

Requirements

• Bachelor’s degree is required, preferably with an emphasis in marketing/business
• 2-4 years of relevant online or marketing experience, preferably for a multichannel retail brand
• Experience with an email service provider (ESP), preferably Salesforce Marketing Cloud
• Must be a team player and have effective communication skills
• Quantitative skills, including Excel, data validation, reporting, analysis, and visualization
• Highly organized and possess excellent time management, multi-tasking and prioritization skills
• Excellent oral and written communication skills with an ability to collaborate with others in person or via digital platforms
• Microsoft Office proficiency

Preferred

• Passion for testing, learning, and making data-driven decisions a plus

Benefits

• Full-time positions are eligible for paid time off, health, dental, vision, life and disability benefits. Part-time positions are eligible for dental, vision, life, and disability benefits. For additional information concerning our benefits, visit our Benefits and Career Development page: https://learn.bswift.com/ulta