Responsibilities

• Manage and optimize product listings on multiple e-commerce platforms to maximize visibility and sales.
• Conduct comprehensive keyword research using SEO tools to enhance product discoverability.
• Develop compelling content and copywriting for product descriptions, titles, and promotional materials.
• Utilize SEO, SEM (Search Engine Marketing), and Google Ads campaigns to attract targeted traffic.
• Design eye-catching graphics and promotional images using Adobe Photoshop and Adobe Creative Suite.
• Implement conversion optimization techniques to improve click-through rates and sales performance.
• Monitor website analytics with Google Analytics and SQL data analysis to track performance metrics.
• Manage social media marketing campaigns across Facebook Advertising, Instagram, and other channels to boost brand awareness.
• Use WordPress and content management systems to update website content efficiently.
• Coordinate email marketing campaigns with marketing automation tools to nurture customer relationships.

Requirements

• Proven experience in e-commerce selling or digital marketing roles within a fast-paced environment.
• Strong familiarity with SEO tools, Google Ads (Google AdWords), SEM strategies, and analytics platforms like Google Analytics.
• Proficiency in HTML, CSS, JavaScript, and SQL for website customization and data analysis tasks.
• Skilled in graphic design using Adobe Photoshop or Adobe Creative Suite for content creation.
• Demonstrated ability to manage social media platforms effectively with social media management tools.
• Knowledge of content management systems such as WordPress or similar platforms.
• Experience with email marketing campaigns, marketing automation tools, and performance marketing tactics.
• Excellent copywriting skills with a focus on engaging product descriptions and promotional content.

Preferred

Benefits