Director, US Payer & Value Marketing

Responsibilities

• Lead development and ongoing refinement of Kite’s US payer and value marketing strategy across CAR T and future cell therapies
• Define portfolio-level value communication priorities and ensure alignment with US Market Access, Brand, HEOR, Medical, and Commercial objectives
• Serve as a strategic advisor to US Market Access leadership on payer trends, evidence needs, access barriers, competitive dynamics, and value communication opportunities
• Ensure payer and value strategies support improved coverage, reimbursement, network access, and stakeholder understanding of CAR T and future cell therapies
• Partner with Pricing & Contracting, Field Market Access, and Strategic Account Management to ensure value strategy supports customer engagement and access objectives
• Oversee development, execution, training, and optimization of payer-facing tools and resources, including value stories, value propositions, budget impact models, cost calculators, economic models, payer presentations, and related resources
• Ensure payer resources are evidence-based, customer-relevant, compliant, and aligned with portfolio and product-specific objectives
• Lead PRC and review strategy for payer-facing materials in partnership with Legal, Regulatory, Compliance, Medical, and HEOR partners
• Oversee team members responsible for product-specific payer and value tactics as needed for in-line brands, launches, and lifecycle opportunities
• Partner with training teams to support field readiness and consistent pull-through of approved payer and value resources

Requirements

• Advanced scientific degree, such as MD, PharmD, or PhD, and 8+ years of experience OR
• Master’s Degree and 10+ years of experience OR
• Bachelor’s Degree and 12+ years of experience

Preferred

• 10+ years of relevant pharmaceutical or biotechnology experience in payer marketing, value marketing, market access, HEOR, payer strategy, pricing, contracting, reimbursement, or related commercial roles
• Demonstrated experience developing payer-facing value stories, value propositions, economic resources, budget impact models, payer tools, and access stakeholder resources
• Strong understanding of the US payer landscape, including commercial plans, Medicare Advantage, Medicaid, employer-sponsored coverage, specialty pharmacy, medical benefit management, and buy-and-bill dynamics
• Deep understanding of CAR T, hematology/oncology, or specialty therapy reimbursement preferred
• Experience developing value platforms and partnering with HEOR on evidence generation and evidence translation
• Demonstrated ability to collaborate cross-functionally and influence decision making, strategy, and execution across partners and senior leaders
• Experience leading teams, managing direct reports, and developing talent
• Strong strategic thinking and analytical skills, with ability to translate complex evidence and market dynamics into clear customer-facing strategies
• Experience working with Legal, Regulatory, Compliance, Medical, and Promotional Review teams
• Demonstrated high levels of emotional intelligence, situational awareness, and ability to build positive culture across teams

Benefits

• Benefits include company-sponsored medical, dental, vision, and life insurance plans*.