Director of Marketing and Communications

Harrisburg, PA (Hybrid)

$60K/yr – $70K/yrDirector/ExecutiveFull time

Posted 2 hrs ago

Job Summary

Own and execute a comprehensive marketing and communications plan to raise awareness, support recruitment and fundraising, and ensure consistent branding for the organization.

  • Own marketing plan and calendar with cross-functional collaboration
  • Collaborate with program and development teams to showcase impact
  • Track metrics and refine strategy based on data

Job Description

Responsibilities

  • Develop, implement, and manage a comprehensive marketing and communications plan that enhances awareness of Big Brothers Big Sisters of the South-Central PA and its mission.
  • Align all marketing efforts with the organization’s strategic goals and annual objectives.
  • Ensure consistent branding, messaging, and visual identity across all materials and platforms.
  • Manage the organization’s website, social media accounts, and digital content strategy to drive engagement and support recruitment and fundraising initiatives.
  • Create and manage content calendars, campaigns, and analytics tracking to optimize online presence.
  • Manage email marketing, newsletters, and digital storytelling efforts.
  • Develop and execute marketing campaigns that increase volunteer and youth participation.
  • Collaborate with program staff to create compelling recruitment materials and success stories.
  • Highlight the impact of mentorship through testimonials, videos, and visual campaigns.
  • Support development staff in promoting fundraising events, campaigns, and donor engagement initiatives.

Benefits

  • 401(k)
  • 401(k) matching
  • Dental insurance
  • Flexible schedule
  • Health insurance
  • Paid time off
  • Vision insurance

Salaries

Posted range

$60K/yr – $70K/yr

Taken straight from the job posting.

Marketing Communications median pay in the United States

$85K/yr

Most pay falls between $69K and $114K. Based on 788 salaries.

See all Big Brothers Big Sisters of the Capital Region salaries

Marketing Team

Marketing Roles Posted (Last 30 Days)
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Director of Marketing and Communications

Big Brothers Big Sisters of the Capital Region · Harrisburg, PA · Hybrid