Director of Lifecycle Marketing and CRM (Remote)
Trailborn Hotels & Resorts
New York City, NY (Remote)
$100K/yr - $120K/yrIn-houseFull-timeDirector/executive3+ years exp.
12 hrs ago
Director, Customer and Lifecycle Marketing
USA (Remote)
$110K/yr – $165K/yrDirector/Executive8+ years expFull time
Posted 7 hrs ago
Job Summary
Own and scale Mosaic’s customer advocacy and lifecycle marketing programs to showcase clinical impact, drive adoption, and accelerate pipeline across onboarding, adoption, expansion and retention.
- Translate customer wins into strategic case studies, content and events with cross‑functional partners.
- Develop KOL, advocacy and reference programs with clinicians to broaden Mosaic’s footprint.
- Lead lifecycle marketing efforts and ensure compelling proof points support new functionality and messaging.
Job Description
Responsibilities
- Find customer wins, use cases and outcomes, and turn them into case studies, video, social and sales content
- Build and maintain relationships with Mosaic's most engaged customers and clinical champions
- Design and run customer programs for Mosaic users, including community, advocacy and education
- Find, recruit and develop Mosaic key opinion leaders (KOLs), and land them speaking slots at conferences, webinars and industry events.
- Lead customer research and studies that show Mosaic's clinical and operational advantages and how broadly it has been adopted
- Build and launch the lifecycle marketing program across onboarding, adoption, expansion and retention
- Feed customer content into campaigns, paid media, events and sales enablement to drive pipeline across the funnel
- Partner with Customer Success and Product Marketing so new functionality and messaging are supported with customer proof.
- Promotes communication and cooperation among teammates to create a spirit of unity in the department.
- Up to 30% travel as needed.
Requirements
- A proven ability to find and develop customer stories into high-impact content
- Experience building KOL, advocacy or reference programs with physicians or clinical leaders
- Hands-on experience building lifecycle programs and marketing automation (e.g., HubSpot, Marketo, Salesforce)
- Strong writing, storytelling and relationship-building skills, plus a builder's mindset for standing up new programs.
- 8+ years in B2B marketing, including 4+ years in customer, advocacy or lifecycle marketing.
- Healthcare technology experience required; radiology, imaging or clinical AI strongly preferred.
Benefits
- Competitive Benefits package – Eligibility starts the month after hire, with tiered options to choose from.
- Compensation Reviews, Career Growth Opportunities
- Flexible Remote Schedules - NASHVILLE, TN PREFERRED
- Generous PTO Plans and Paid Holidays
- Proudly Certified as a Great Place to Work for Five Consecutive Years
Radiology Partners
3.1 Glassdoor
Our mission is to transform radiology. Radiology Partners, through its owned and affiliated practices, is a leading radiology practice in the U.S., serving hospitals and other healthcare facilities across the nation. As a physician-led and physician-owned practice, we advance our bold mission by innovating across clinical value, technology, service and economics, while elevating the role of radiology and radiologists in healthcare. Using a proven healthcare services model, Radiology Partners provides consistent, high quality care to patients, while delivering enhanced value to the hospitals, clinics, imaging centers and referring physicians we serve. Our values are foundational to all we do and are woven through our cultural fabric. • Integrity: We are truthful with others and ourselves. Our words are consistent with our beliefs. Our actions are consistent with our words.• Teamwork: We work together. The best of us alone cannot exceed the impact of all of us together. We support, respect and value each other.• Excellence: We put forth our personal and professional best. We provide the highest level of care possible and deliver superior experiences to our patients, referring physicians and clients. • Service: We are here to serve. We strive to understand the needs of our clients – especially patients and referring physicians – and exceed their expectations.• Accountability: We take responsibility for our actions. We acknowledge that each of us has a role in the success of our Practice.Learn more at RadPartners.com.
Founded in 2012
El Segundo, California, USA
2.2K employees (58 in marketing)
50% recommend to a friend
62% CEO approval
Salaries
Posted range
$110K/yr – $165K/yr
Taken straight from the job posting.
Lifecycle Marketing median pay in the United States
Most pay falls between $91K and $155K. Based on 723 salaries.
Marketing Team
Marketing Team Size
51 (2% of company)
Median Career Experience
12 years
Median Tenure
4 years
Marketing Roles Posted (Last 30 Days)
4
People
Founders / CEO
HR / Recruitment
Marketing Leadership
Funding
Total Funding
$4.3B
Last Raise
$2.3B
Debt Financing, 9 months ago
Funding History
- Jul 2025Debt Financing • $2.3B
- Feb 2024Private Equity • $720M
- Jun 2023Private Equity • $62.5M
Traffic Signals
Monthly Visitors
62.5K
Monthly Google Ads Budget
$7
Traffic Source Mix
Search
28.6%
Direct
62.9%
Referral
7.4%
Social
0.5%
Paid
0.5%
Headcount Trend
Current headcount: ~2.2K
News about Radiology Partners
Links
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