Direct Marketing Campaign Manager

Bentonville, AR (Hybrid)

$89K/yr – $112K/yrSenior Level5+ years expFull time

Posted 3 months ago

Job Summary

Own and optimize direct marketing campaigns across acquisition and retention, balance testing with compliance and budgeting, and turn customer data into action.

  • Campaign Quality & Integration: Direct, edit and ensure quality of campaigns across channels.
  • Testing & Insights: Develop testing scenarios and use data analysis to drive results.
  • Compliance & Budgeting: Align with branding, policy, and finance for business cases and spend.

Job Description

Own and optimize direct marketing campaigns across acquisition and retention, balance testing with compliance and budgeting, and turn customer data into action.

  • Campaign Quality & Integration: Direct, edit and ensure quality of campaigns across channels.
  • Testing & Insights: Develop testing scenarios and use data analysis to drive results.
  • Compliance & Budgeting: Align with branding, policy, and finance for business cases and spend.
Arvest Bank logo

Arvest Bank

3.7 Glassdoor

Arvest Bank is a community-based financial institution serving more than 110 communities in Arkansas, Kansas, Missouri and Oklahoma. Established in 1961, Arvest Bank is committed to meeting the needs of its retail and business customer households by continually investing in the digital tools and services customers expect. Its extensive network of more than 200 banking locations provides loans, deposits, treasury management, credit cards, mortgage loans and mortgage servicing as a part of its growing list of digital services. Arvest is known for its commitment to the communities it serves and to attracting, hiring and retaining a diverse group of talented people. To learn more please visit www.arvest.com.Member FDIC. Equal Housing Lender.

Founded in 1961
5.9K employees (164 in marketing)
69% recommend to a friend
91% CEO approval

Salaries

Posted range

$89K/yr – $112K/yr

Taken straight from the job posting.

Campaign Marketing median pay in the United States

$97K/yr

Most earn $75K to $125K. Based on 518 salaries, including bonus and equity.

See all Arvest Bank salaries

Marketing Team

Marketing Team Size
122 (2% of company)
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
1.6M
Monthly Google Ads Budget
$1.3M
Traffic Source Mix
Search
23.4%
Direct
73.1%
Referral
2.8%
Social
0.2%
Paid
0.4%

Headcount Trend

Current headcount: ~5.9K

Recent News

Arvest Bank logo

Direct Marketing Campaign Manager

Arvest Bank · Bentonville, AR · Hybrid