Digitial Marketing Manager

Responsibilities

• Plan, create, schedule, and manage social media content across multiple platforms
• Develop creative marketing concepts, promotions, campaigns, and video ideas
• Capture and create photo and video content for digital marketing
• Create graphics and marketing materials using Canva or similar tools
• Support and grow e-commerce marketing initiatives
• Assist with online marketplace strategy and expansion
• Manage and monitor Google Business Profiles, reviews, and related performance metrics
• Support SEO, local SEO, keyword strategy, and organic search growth
• Help improve visibility in traditional search as well as emerging AI-driven search
• Assist with email marketing campaigns and customer communications

Requirements

• At least 5 years of direct marketing/advertising experience
• Experience creating and managing social media content
• Experience with e-commerce marketing
• Working knowledge of SEO and digital search strategy
• Familiarity with Google Analytics, Google Ads, and digital marketing metrics
• Familiarity with Meta Business Suite and paid social advertising
• Experience with Canva or similar design tools
• Comfort capturing and editing short-form video and photo content using a smartphone and commonly available editing tools
• Strong organizational and scheduling skills
• Excellent written communication skills

Preferred

• Online marketplaces
• Magento
• TikTok
• LinkedIn marketing
• Local SEO
• Google Business Profile management
• Google Ads
• Meta advertising
• E-commerce analytics and conversion optimization
• Healthcare, medical equipment, retail, or consumer products

Benefits

• Health insurance
• Paid time off
• Paid holidays
• 401(k)
• Performance-based bonus opportunity
• Hybrid work schedule
• Supportive, team-oriented work environment