Digital Marketing and Web Specialist

Indianapolis, IN (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 1 day ago

Job Summary

Own and maintain BMV’s digital presence across CMS/CRM, update content, troubleshoot issues, and support email marketing and public-facing communications; coordinate tasks, analyze workflows, and provide technical support to meet BMV goals.

  • Oversee web presence across CMS/CRM platforms
  • Update and troubleshoot digital content and forms
  • Support email marketing and public-facing multimedia content

Job Description

Responsibilities

  • Manage and maintain BMV’s web presence on the agency web page, internal Microsoft Sharepoint sites, and other associated digital platforms.
  • Create, edit, and maintain webpages, landing pages, forms, listings, and other digital content across CMS and CRM platforms, including dotCMS.
  • Make basic HTML, CSS, and JavaScript updates to support page layouts, content presentation, embeds, tracking needs, and user experience improvements.
  • Keep website content accurate, up to date, accessible, and aligned with BMV priorities.
  • Troubleshoot website, CMS, CRM, form, listing, and partner portal issues as needed.
  • Maintain the BMV’s email marketing initiatives using Salesforce Marketing Cloud.
  • Support other public-facing communications efforts including using Adobe Creative Suite to develop social media content and other customer-facing multimedia content.
  • Assist and maintain internal communications initiatives
  • Assist in analyzing business processes and workflows to determine how applications can be optimized to meet BMV goals
  • Assist in coordinating tasks, managing timelines, and ensuring project deliverables are met.

Requirements

  • Bachelor’s degree in a related field and two (2) years of relevant professional experience in website management, digital media, content management, marketing, communications, or a related role.
  • Experience creating, editing, and managing digital content.
  • Experience working in CMS platforms, CRM systems, or similar digital content tools.
  • Familiarity with HTML, CSS, and JavaScript for basic website updates and troubleshooting.
  • Familiarity with Adobe Creative Suite.
  • Familiarity with SEO best practices and an understanding of how content structure supports search visibility.
  • Familiarity with Microsoft SharePoint website design.
  • Experience using analytics or reporting tools to evaluate digital performance.
  • Strong attention to detail and ability to manage multiple content workflows.
  • Comfortable learning new digital tools and adapting to platform-specific workflows.

Benefits

  • Three (3) medical plan options (including RX coverage) as well as vision and dental plans
  • Wellness Rewards Program: Complete wellness activities to earn gift card rewards
  • Health savings account, which includes bi-weekly state contribution
  • Deferred compensation 457(b) account (similar to 401(k) plan) with employer match
  • Two (2) fully-funded pension plan options
  • A robust, comprehensive program of leave policies covering a variety of employee needs, including but not limited to:
  • 150 hours of paid New Parent Leave and up to eight weeks of paid Childbirth Recovery Leave for eligible mothers
  • Up to 15 hours of paid community service leave
  • Combined 180 hours of paid vacation, personal, and sick leave time off
  • 12 paid holidays, 14 in election years
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State of Indiana

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Indianapolis, Indiana, USA
14K employees (192 in marketing)

Salaries

Digital Marketing median pay in the United States

$80K/yr

Most pay falls between $67K and $105K. Based on 1,220 salaries.

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Marketing Team

Marketing Team Size
98 (1% of company)
Median Career Experience
9 years
Median Tenure
4 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
10.9M
Monthly Google Ads Budget
$61.1K
Traffic Source Mix
Search
45.8%
Direct
48.6%
Referral
4.6%
Social
0.5%
Paid
0.4%

Headcount Trend

Current headcount: ~14.3K

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Digital Marketing and Web Specialist

State of Indiana · Indianapolis, IN · On-site