Customer Marketing Manager

New York City, NY (Remote)

Salary Not AvailableMid Level4+ years expFull time

Posted 7 weeks ago

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Job Summary

Own the customer marketing and advocacy engine with an AI-native workflow that turns customer signals into revenue and faster case studies.

  • Expansion pipeline ownership across content, webinars, events, and adoption plays tied to revenue.
  • AI-enabled execution: mine calls and customer signals with Gong, Gainsight, and HubSpot to automate workflows and produce ROI case studies.
  • Voice of customer, advocacy program, and community to accelerate deals and strengthen win rates.

Job Description

  • Expansion pipeline ownership. Build and run multi-channel expansion campaigns across content, webinars, events, and adoption plays co-created with Account Management, with revenue growth as the primary success metric.
  • Customer marketing infrastructure. Design and implement the full customer marketing stack from zero: voice of customer programmes, NPS and CES measurement, a formal advocacy programme, and a case study pipeline that feeds brand, sales, and deal velocity.
  • AI-native execution. Use AI tools, including Gong, Gainsight, HubSpot, and equivalents, to mine call recordings and customer signals, automate workflows, scale 1:1 advocacy plays, and produce case studies and ROI documentation at speed.
  • Customer advocacy and community. Build and manage Pactum's customer reference programme, sourcing and enabling advocates for sales conversations, analyst briefings, events, and PR. Develop the community and customer events motion to deepen engagement across the base.
  • Narrative and content. Own customer-facing content: case studies, ROI calculators, CPO-level business reviews, customer newsletters, and expansion collateral. Right message beats polished every time.
  • Cross-functional execution. Work directly with Account Management, Customer Success, Sales, and Product to close the loop between adoption, advocacy, and revenue. Be the connective tissue between what customers experience and how we tell that story externally.
  • Voice of customer. Systematically capture and distribute customer insights across the business, turning signals from QBRs, calls, and NPS into ammunition for product, sales, and marketing.
Pactum AI logo

Pactum AI

4.5 Glassdoor

Pactum is an AI-based system that helps global companies to automatically offer personalized, commercial negotiations on a massive scale. The system adds value and saves time for both the Pactum client and their negotiation partner by aligning their values to determine win-win agreements via an easy-to-use chat interface that implements best-practice negotiation strategies. The company is based in Mountain View with engineering and operations in Estonia. Pactum is backed by founders of Skype and TransferWise and built by luminaries from Skype, Starship Technologies, and the Government of Estonia’s e-Residency program.

Founded in 2019
Mountain View, California, USA
143 employees (8 in marketing)
89% recommend to a friend
88% CEO approval

Traffic Signals

Monthly Visitors
36.3K
Traffic Source Mix
Search
42.7%
Direct
45.9%
Referral
6.5%
Social
3.8%
Paid
0.9%

Headcount Trend

Current headcount: ~166

Marketing Team

Marketing Team Size
7 (5% of company)

Funding

Total Funding
$109.2M
Last Raise
$54M
Series C, 10 months ago

Funding History

  • Jun 2025
    Series C • $54M
  • Jul 2024
    Grant
  • Jul 2024
    Series B • $20M

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