Creator Partnerships Manager

Los Angeles, CA (Remote)

$115K/yr – $125K/yrMid LevelFull time

Posted 7 weeks ago

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Job Summary

Own and scale affiliate and creator partnerships in the US to drive growth and revenue, while managing agency relations, campaign execution, and cross-functional alignment.

  • Build and optimize affiliate and creator programs to fuel US growth and tangible results.
  • Scale macro partnerships and influencer activity with brand-safe, performance-driven execution.
  • Collaborate across growth, performance creative, and agency teams to align strategy and campaign delivery.

Job Description

Own and scale affiliate and creator partnerships in the US to drive growth and revenue, while managing agency relations, campaign execution, and cross-functional alignment.

  • Building and managing affiliate and creator programs that drive efficient growth and strong results in the US market.
  • Help reignite and scale our influencer or ambassador programs, ensuring every partnership supports both performance and brand connection in a sustainable way.
  • Scaling Partnerships: Strategizing and executing plans to increase macro partnerships by 50% per month in the US market.
  • Driving Revenue: Accelerating steady month-over-month growth in affiliate-driven revenue and partner engagement within the US market.
  • Agency Management: Owning the day-to-day relationship with our affiliate agency, ensuring collaboration, clear priorities, and consistent delivery against performance KPIs.
  • Paid Campaign Support: Providing hands-on support for creator partnerships in paid campaigns, testing new formats and collaborations to optimize overall ad performance.
  • Cross-Functional Collaboration: Working closely with the US Growth Lead and US Performance Creative teams to ensure total alignment on partnership strategy and campaign execution.
  • Project Management: Planning, organizing, and overseeing partnership campaigns within scope and budget while managing timelines and deliverables.

Requirements

  • deep knowledge of the US market’s performance landscape
  • ability to identify and recommend high-impact affiliate and content creator opportunities
  • ability to nurture strong, authentic relationships with affiliates, influencers, creators, and internal stakeholders
  • highly organized and detail-oriented; excels at managing multiple relationships and complex campaign timelines
  • data-driven and proactive problem solver; track trends and analyze competitor activity
  • experience building/managing affiliate and creator programs
  • strong cross-functional collaboration with teams such as US Performance Creative, US Growth Marketing & E-Commerce
  • excellent communication and transparency with stakeholders

Nice to have

  • experience scaling partnerships with macro partnerships in the US
  • experience managing affiliate agency relationships
  • experience with paid campaigns in creator partnerships

Benefits

  • competitive, market informed salaries, meaningful support towards healthcare for our team around the world, generous paid leave, tailored learning and development opportunities, and free toilet paper (yes, you read that right).
  • Our engagement surveys (thanks Culture Amp!) tell us that our team is really proud (95%) to work for Who Gives A Crap
Who Gives A Crap logo

Who Gives A Crap

4.1 Glassdoor

We are one of the fastest-growing eCommerce businesses in Australia (and now the US and UK too!). More than that, we’re one of the country’s fastest-growing social businesses.Who Gives a Crap sells beautiful, forest friendly toilet paper, paper towels and tissues and we donate 50% of our profits to help build toilets for those in need. As much as we love toilet paper, the reason we’re in business is the impact we’re having on the world—To date, Who Gives A Crap has donated over $8 million Aussie dollars to our charity partners, WaterAid, Sanergy, Lwala Community Alliance and Shining Hope For Communities, iDE and WaterSHED. The more innovative the solutions our partners can unlock, the quicker we can help build toilets for the 2 billion people who don’t have them.We have a fully distributed business with all team members working remotely (i.e. from home or a co-working space) most of the time. We currently operate in six time zones with team members across four continents... and we’re just getting started.We believe a diversity of perspectives and experiences is what makes a strong team. The stronger our team, the closer we are to our mission – toilets and clean water for all. So come join us! We're looking for people of all genders, races, ethnicities, orientations, abilities and disabilities to come sit at our table. The only thing we're a stickler on is species – you have to be a person.

Founded in 2012
Carlton, Victoria, AUS
299 employees (59 in marketing)
93% recommend to a friend
100% CEO approval

Traffic Signals

Monthly Visitors
1.2M
Monthly Google Ads Budget
$15.7K
Traffic Source Mix
Search
37.2%
Direct
52.9%
Referral
5.3%
Social
3.3%
Paid
1.2%

Headcount Trend

Current headcount: ~298

Marketing Team

Marketing Team Size
48 (16% of company)

Funding

Total Funding
$41.7M
Last Raise
$41.5M
Series A, 5 years ago

Funding History

  • Sep 2021
    Series A • $41.5M
  • Jan 2020
    Series Unknown
  • Nov 2015
    Seed • $200K

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