Responsibilities

• Develop and execute influencer marketing campaigns aligned with brand objectives.
• Research, identify, recruit, and manage influencers across Instagram, TikTok, YouTube, Facebook, and other platforms.
• Build long-term partnerships with creators and brand ambassadors.
• Coordinate campaign timelines, contracts, content approvals, and deliverables.
• Monitor campaign performance using analytics and reporting tools.
• Track engagement, reach, conversions, and ROI to optimize future campaigns.
• Collaborate with the marketing team to create compelling social media content.
• Assist with photography, video production, and creative content development.
• Schedule and publish content using social media management platforms.
• Support event promotion, product launches, and community-building initiatives.

Requirements

• Experience in influencer marketing, social media management, or digital marketing.
• Strong understanding of Instagram, TikTok, Facebook, YouTube, and emerging social platforms.
• Experience using Google Analytics, Meta Business Suite, Buffer, Hootsuite, or similar marketing tools.
• Knowledge of social media analytics and performance reporting.
• Proficiency with Adobe Creative Suite (Photoshop, Illustrator) or Canva; video editing experience is a plus.
• Excellent written and verbal communication skills.
• Strong organizational and project management abilities.
• Experience with SEO, content marketing, and brand storytelling is preferred.
• Photography and content creation experience is a plus.

Preferred

• Influencer outreach and relationship management
• Social listening and trend analysis
• Content strategy and campaign planning
• Copywriting and editing
• Branding and community engagement
• Data analysis and reporting
• Time management and multitasking

Benefits

• Flexible scheduling
• Hybrid or remote work opportunities
• Creative and collaborative work environment
• Professional development opportunities
• Opportunity to work with wellness, travel, and lifestyle brands
• Career growth potential
• Employee discount
• Flexible schedule