Creative Strategist

Responsibilities

• Work with the Creative Team to develop detailed, multi-platform creator marketing campaign strategies and ideas for multiple client verticals
• Distill client briefs, conduct research, and analysis to develop strategic concepts and plans that address client needs
• Leverage the power of social listening from primary research to data pulling in order to develop insights & ideas that, in turn, drive impact potential for brand creator initiatives.
• Contribute insights that provide strategic context and elevate the Creative Strategy Team’s work
• Continue to develop and maintain a strong understanding of the main social media platforms and the latest social/creator-related trends
• Create impactful presentations and reports that clearly articulate the key aspects of the strategic plan
• Develop analysis of creator marketing campaign and efforts impact and performance on an ongoing basis and through wrap reports
• Design high-quality, on-brand assets for internal and external use
• Clearly communicate and defend the rationale behind the recommended strategy
• Efficiently manage a high volume of work from start to finish

Requirements

• 3-5 years of experience in creative strategy, creator marketing, social media, or other related creative fields
• Portfolio-first mindset: We value proof of work, creative builds, and innovative executions over a long resume. If you’ve built cool things and can show it, that matters more than titles.
• Strong background in graphic design, and/or notable experience and experimentation in using AI to develop imagery/video content.
• Expertise in leading creator-related concepts and strategies
• Understanding of the social media, brand, and influencer marketing space
• Excellent creative presentation deck-building skills
• Graphic design skills, including experience with Photoshop, Illustrator, and Canva
• Ability to conduct research, excitement to develop insights, a creative mind to concept ideas, and a sharp mind to evaluate impact to drive learnings and future optimizations
• Excellent written and verbal communication skills. You are a creative and strategic thinker able to connect our client’s goals through a logical approach. You can take a complex concept and present it in a way that is easy to understand
• Familiarity with the RFP process, analyzing briefs, the problems brands are trying to solve, and how to deliver an effective response

Preferred

• Bonus: Experience creating content!

Benefits

• Plus, a bunch of other perks like full benefits, Summer (+ ‘No Meeting’ Fridays, phone bill reimbursement, dog-friendly offices, and more.