Content Manager at WaterWipes | Oklahoma City, OK

WaterWipes

Content Manager

Oklahoma City, OK (Remote)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

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Job Summary

Drive end-to-end paid social creative for Meta and TikTok, shaping content that converts while ensuring brand and regulatory standards.

Own end-to-end paid social content creation and testing.
Must-have: Experience building paid social creative for Meta and TikTok.
Standout: Cross-functional collaboration with external UGC agency and brands.

Job Description

Responsibilities

Build a paid social content pipeline that delivers not just aesthetically, but commercially.
Develop concepts and multiple creative variations to test what works.
Own end-to-end creation for paid social and digital channels.
Source and shape UGC through a specialist agency; set direction, review quality and performance potential, and scale what works.
Ensure content stays within brand/global/legal/regulatory standards every time.
Partner with Brand Manager, collaborate across teams, and work with external partners to drive output, pace, and performance.

Requirements

Experience building paid social creative for Meta and TikTok.

Preferred

Strong bias to action and a performance mindset; you create fast, you learn fast, and you keep raising the bar through iteration.
Experience building paid social creative for Meta and TikTok; understanding what platform-native means.
Ability to move quickly without sacrificing standards.
Cross-functional collaboration experience and ability to work with an external UGC agency.
Familiarity with regulated categories and ensuring brand/regulatory guardrails are respected.

WaterWipes

3.0 Glassdoor

WaterWipes was created by Edward McCloskey, a father determined to find a gentle solution for his newborn daughter’s sensitive skin. Unable to find a baby wipe free from harsh ingredients, he developed his own, made with 99.9% purified water and a drop of fruit extract. After years of research and development, WaterWipes® was born.Today, WaterWipes is a global brand trusted by parents, healthcare professionals, and neonatal units in over 50 countries. Headquartered in Drogheda, Ireland, and supported by more than 360 passionate employees, we remain committed to purity, innovation, and care.Our wipes are clinically proven to be kind on sensitive skin and suitable for premature babies. They are dermatologically approved, microbiome-friendly, and made from 100% plastic-free, plant-based, biodegradable materials. As we grow, we continue to expand our product range while staying true to our promise of minimal ingredients and maximum care.At WaterWipes, our values - Bravery, Excellence, and Respect guide everything we do. We challenge convention, strive for the highest standards, and treat our people and customers with empathy and dignity.We believe less is more. Our purpose is to create the purest products possible to protect and care for the most delicate skin, and our entrepreneurial spirit continues to drive us forward.

Founded in 1993

Drogheda, IRL

281 employees (53 in marketing)

www.waterwipes.com

49% recommend to a friend

100% CEO approval