Ben & Jerry’s US Associate Integrated Marketing Manager

Responsibilities

• The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
• The role requires planning fully integrated, cross-channel marketing campaigns, understanding values-led brands and activism work, being tapped into cultural insights & trends, and exceptional project management.
• WHAT YOU'LL BE RESPONSIBLE
• Lead the development and execution of integrated marketing campaigns across channels.
• Plan, manage, and execute marketing communications programs, including advertising, activations, and experiential marketing.
• Manage creative development processes, marketing asset production, and campaign execution.
• Work with agencies, vendors, and external creative partners.
• Show understanding of digital marketing, social media platforms, and emerging technologies.
• Demonstrate understanding of Ben & Jerry's mission and values, with an appreciation for values-led marketing.
• Manage multiple cross-functional stakeholders, approval processes, competing priorities, and project timelines.

Requirements

• Bachelor's degree in Marketing, Business, Communications, or a related field, or an equivalent combination of education and experience.
• 3-5 years of marketing experience with demonstrated success leading the development and execution of integrated marketing campaigns.
• 3-5 years of experience planning, managing, and executing marketing communications programs, including advertising, activations, and experiential marketing.
• Experience managing creative development processes, marketing asset production, and campaign execution.
• Experience working with agencies, vendors, and external creative partners.
• Demonstrated understanding of digital marketing, social media platforms, and emerging technologies.
• Demonstrated understanding of Ben & Jerry's mission and values, with an appreciation for values-led marketing.
• Experience managing multiple cross-functional stakeholders, approval processes, competing priorities, and project timelines.
• Deep curiosity about culture, social trends, consumer behavior, and the evolving marketing landscape.
• Excellent project management, organizational, and attention-to-detail skills.