Campaign Planning and Integration Specialist

Responsibilities

• Tactical Planning and Production Mapping - Support the development and refinement of annual campaign plans by drawing from campaign playbooks and journey maps.
• Tactical Planning and Production Mapping - Map tactics and deliverables onto realistic timelines that account for campaign sequencing, production needs, and dependencies.
• Tactical Planning and Production Mapping - Review proposed plans with project managers, identify gaps or conflicts, and maintain approved plans throughout the year.
• Project Brief Development - Translate relevant direction from campaign playbooks and journey map into clear project requirements.
• Project Brief Development - Clarify scope, deliverables, timing, and dependencies, and serve as a resource during production to ensure teams understand how each project contributes to broader campaign objectives.
• Reporting Coordination and Performance Insights - Coordinate reporting inputs across systems and teams, consolidate results, and partner with the manager to interpret performance against KPIs.
• Reporting Coordination and Performance Insights - Document insights and recommendations that inform campaign adjustments and future planning.

Requirements

• Bachelor’s degree in marketing, communications, business, or related field, or equivalent experience
• 3–5 years of experience in campaign coordination, marketing planning, marketing operations, or similar role
• Experience supporting multi‑channel campaigns and collaborating with creative, digital, and project‑management teams
• Ability to translate campaign playbooks and audience journey maps into tactical plans, timelines, and project briefs
• Strong organizational skills and attention to detail; ability to manage multiple campaigns at different stages
• Experience compiling marketing reports and contributing to performance analysis
• Familiarity with CRM and marketing automation platforms (Salesforce, Marketing Cloud)
• Proficiency with Excel or Google Sheets, including pivot tables and basic charts
• Understanding of digital marketing measurement across email, text, websites, paid media, and social channels

Preferred

• Experience creating and manipulating reports on Power BI or similar platforms preferred

Benefits

• Medical, dental, and vision insurance
• Life and disability insurance
• Retirement account funding
• Flexible Spending Accounts (FSAs)
• Paid maternity and parental leave
• Generous paid time off, including: 14 paid holidays, 15 vacation days, 10 sick days, 39 total paid days off annually after one year of employment
• Additional benefits and wellness resources