Associate Product Manager, HCP & Partner Marketing

Responsibilities

• The Associate Product Manager, HCP & Partner Marketing will support the Stem Product Marketing organization in executing Healthcare Professional (HCP), field sales and partner marketing initiatives that drive awareness, engagement, enrollment growth and commercial success across the Stem Cell portfolio.
• This role will report to the Senior Product Manager, HCP & Partner Marketing.
• Key Deliverables & Responsibilities:
• Support the development and execution of HCP and field marketing strategies that drive customer engagement and enrollment growth
• Partner with Sales leadership and field representatives to support marketing campaigns, sales enablement initiatives, events, and customer-facing programs
• Assist in the planning, execution, measurement, and optimization of conferences, tradeshows, webinars, partnership programs, and educational initiatives
• Develop and maintain reporting and analytics to evaluate campaign performance and provide actionable business insights
• Essential Functions & Accountabilities:
• Leadership
• Effectively partner with Sales, Marketing, Medical Education and Operations teams to drive collaboration and alignment

Requirements

• 2-4+ years of experience in product marketing, marketing, sales support, commercial operations, field support, project management or related commercial healthcare roles
• Experience supporting healthcare provider, medical device, life sciences, biotechnology, pharmaceutical or healthcare marketing initiatives preferred
• Experience working with field sales teams, customers or healthcare professionals preferred
• Experience coordinating events, campaigns, programs or cross-functional projects preferred
• Women's Health, Stem Cell, Biologics or Life Sciences experience preferred
• Bachelor's Degree required in Marketing, Business, Communications, Life Sciences, Healthcare Administration or related field; or equivalent combination of education and experience
• Travel: Ability to travel up to 25% of the time

Preferred

• MBA or advanced degree preferred but not required

Benefits

• As an employee of CooperSurgical, you'll receive an outstanding total compensation plan. As we believe your compensation goes beyond your paycheck, we offer a great compensation package, medical coverage, 401(k), parental leave, fertility benefits, paid time off for vacation, personal, sick and holidays, and multiple other perks and benefits.