Responsibilities

• Lead the development of copy for integrated campaigns across digital, print, video, and experiential channels.
• Collaborate closely with art directors, strategists, and technologists to develop cohesive creative concepts.
• Mentor and manage copywriters, fostering a culture of innovation, collaboration, and continuous improvement.
• Oversee the execution of copy deliverables, ensuring they are on-brand, on-brief, and of the highest quality.
• Actively participate in client presentations, building trust and confidence in the creative process.
• Stay informed on industry trends, emerging technologies, and best practices in copywriting and content strategy.
• Manage multiple projects simultaneously, meeting deadlines without compromising quality.

Requirements

• Experience: 6+ years as a copywriter or similar role with experience in automotive CRM, a portfolio showcasing award-winning campaigns and exceptional writing skills.
• Writing Excellence: Strong command of grammar, storytelling, and brand voice, with the ability to adapt to various tones and styles.
• Leadership: Proven experience mentoring and managing creative teams, fostering a collaborative working environment.
• Presentation Skills: Confident in presenting ideas, with the ability to articulate and sell concepts to clients and internal stakeholders.
• Adaptability: Thrive under pressure, manage competing priorities, and deliver exceptional work in a fast-paced environment.
• Technical Proficiency: Familiarity with content management systems, SEO principles, and basic knowledge of UX/UI is a plus.