Responsibilities

• Assist with leading execution of trade marketing strategies for Department Stores in close collaboration with Commercial Account leads, focusing on sales-driven activations
• Manage retailer partnerships to develop and implement strategic promotions, ensuring optimal sell-through and strong ROI
• Optimize sampling programs with a focus on driving conversion and maximizing product trial effectiveness
• Develop trade marketing materials for retailer meetings and internal stakeholder presentations (e.g., Field Asset Packages, activation plans, retailer marketing decks)
• Track business performance, measuring campaign success and leveraging retail insights to refine strategies for NPD and Core launches
• Analyze consumer shopping trends to identify category gaps and develop recommendations that drive commercial success and product innovation
• Support new product development with retailer-specific insights, ensuring launches align with the Department Store market demands and competitive positioning
• Partner with retailers to optimize co-op advertising investments that drive conversion and sell-through
• Ensure alignment between brand campaigns and retailer promotional strategies to maximize impact
• Track performance metrics and ROI of co-op media placements to refine future investments. VM Briefs (Visual Merchandising Briefs)

Preferred

• 2+ years of related Marketing experience with beauty industry experience preferred

Benefits

• Generous staff discount to use on all products
• Medical, dental, and vision benefits
• Commuter Benefits (Pre-tax)
• Flex Spending Account (FSA)
• Employee Assistance Program (EAP)
• 401(k) with Company match
• Paid Time Off
• Birthday PTO