Trade Marketing Coordinator

Responsibilities

• Serve as the coordinator for all trade marketing plans managed by the Marketing team, maintaining plan details, timelines, budgets, and deliverables in a central, up-to-date view.
• Support incoming Asana requests related to trade plans, helping confirm briefs are complete, due dates are clear, and tasks reach the appropriate team members.
• Track and compare trade partner and vendor invoices against approved trade plans, flagging discrepancies, overages, or undelivered items and following up with stakeholders to resolve them.
• Ensure marketing collateral and deliverables are shared with the sales team on time, coordinating deadlines and communicating updates or changes as they arise.
• Support the integration of trade and direct marketing plans, helping align timing, offers, and messaging across channels so the two plans work together.
• Review trade and sales-facing marketing materials, including approach guides, the travel advisor portal, and sales and consortia materials, flagging outdated, inaccurate, or off-brand content for the appropriate owners and making minor corrections where appropriate.
• Act as a day-to-day liaison between Marketing and Sales on trade plan status, questions, and requested updates, tracking them through to completion.
• Support trade shows, sales events, and partner programs as needed, including logistics, materials, vendor communication, and attendee coordination.
• Prepare status reports, trackers, and meeting notes to provide visibility into trade plan progress, planned versus actual spend, and team priorities.
• Maintain project documentation, workflows, templates, and process guides to support consistent trade plan management across Marketing and Sales.