Trade Marketing Manager

Responsibilities

• Channel Alignment & Resource Integration Coordinate marketing calendars across e-commerce, retail counters, and duty-free channels. Partner with marketing and sales to ensure consistent brand messaging and maximize brand visibility. Lead cross-functional alignment for key product launches, including plan finalization and asset distribution.
• Annual Promotional Strategy Collaborate with brand marketing, product, and sales teams to develop the annual trade promotion strategy, driving revenue growth and market expansion.
• Retailer Partnership Management Build and maintain strong relationships with premium retail partners. Lead business reviews and brand initiative presentations, and support the sales team in securing priority retail resources and visibility.
• Visual Merchandising Execution Work closely with the visual team to define VM guidelines and requirements. Oversee implementation through to retail doors, ensuring consistent, luxury-aligned in-store presentation for launches and major campaigns.
• Competitor Intelligence Monitor competitor activities and trade marketing moves on an ongoing basis. Prepare competitive analysis reports for key holiday and seasonal periods.

Requirements

• Bachelor’s degree; minimum 5 years of trade marketing experience in beauty/retail.
• 3+ years of experience within luxury skincare brands ; international/cross-border collaboration experience highly preferred.
• Direct experience working with premium U.S. beauty retail partners, such as Saks, Neiman Marcus , etc.
• Strong cross-functional communication, project management, and presentation skills.