Analyst, Media Analytics

Responsibilities

• Analyze cross-channel media performance and deliver insights to support campaign optimization and planning
• Applies core media principles to distinguish between symptoms and drivers of performance, connecting media investment, audience strategy, creative effectiveness, and channel mix to business outcomes
• Partner with media teams to identify in-flight optimization opportunities
• Deep dive into media & web analytics platforms to diagnose performance as needed
• Develop dashboards and reports that are intuitive and decision-focused
• Support reporting automation and data architecture
• Ensure data accuracy, consistency, and quality across outputs
• Contribute to presentations with insight-driven storytelling

Requirements

• 0-3+ years of experience in media, digital or marketing analytics
• Proficiency in SQL and cloud databases
• Strong attention to detail and ability to deliver accurate, high-quality outputs
• Effective communication skills with ability to present insights clearly and concisely
• A self-starter attitude, a passion for marketing, and a hunger to learn

Benefits

• Paid Family Care for parents and caregivers for 12 weeks or more
• Monetary assistance and support for Adoption, Surrogacy and Fertility
• Monetary assistance and support for pet adoption
• Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
• Tuition Assistance
• Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
• Matching Gifts programs
• Flexible working arrangements
• ‘Work Your World’ Program encouraging employees to work from anywhere
• Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)