Responsibilities

• Communications Strategy: Define and own the communications strategy and measurement framework for Builder Experience products. Recommend approaches, set priorities, and drive execution for product launches, milestones, and leadership content.
• Enablement & Content: Create resources, guides, and programs that help people discover and get value from Builder Experience products. Translate technical work into clear, audience-appropriate content. Build scalable playbooks and mechanisms for repeatable communications workflows.
• Narratives & Storytelling: Craft compelling narratives that connect our work to broader AWS and Amazon goals. Support leadership with messaging for team gatherings, planning docs, and VP-level updates.
• Event Communications: Support messaging for events (re:Invent, AWS Summits, Heroes Summit) including pre/post event comms, social coverage, and recap content.
• Metrics & Business Impact: Define success metrics that connect communications effectiveness to product adoption and business outcomes. Own measurement frameworks, propose new metrics, and use data to refine strategy.
• Stakeholder Management: Build relationships across adjacent teams (PR, AWS Marketing, Developer Relations) to ensure alignment and amplification opportunities. Work closely with the Marketing Manager for AWS Builder Center and Community, and the Marketing Manager for AWS Builder Loft to align messaging, coordinate programs, and ensure a unified voice across the Builder Experience portfolio.
• Mentoring & Team Development: Mentor and develop others in the organization. Contribute to hiring, peer feedback, and talent development.

Requirements

• 6+ years of professional non-internship marketing experience
• Experience using data and metrics to drive improvements
• Experience building, executing and scaling cross-functional marketing programs
• Experience communicating results to senior leadership
• Experience communicating results to stakeholders

Preferred

• Experience creating and executing integrated marketing lead generation campaigns using tactics that include live or virtual events, webinars, email, lead nurture programs, and CRM/sales insights
• Experience in B2B, digital advertising, and ad-tech products/services

Benefits

• Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.