Marketing & Communications Manager

Responsibilities

• EMAIL & DIGITAL MARKETING
• - Create and distribute monthly email newsletter
• - Build targeted and segmented email campaigns to promote youth programs, adult programs, events, camps, youth teams, and membership sales
• - Maintain email list segmentation, scheduling, and performance tracking.
• - Oversee and grow Ascent’s social media channels (Instagram, Facebook, YouTube) by creating content that builds community engagement, promotes events and bolsters community partnerships
• - Maintain a regular pace of social media activity
• - Use tools like Google Analytics and Meta Business Suite to track performance and optimize marketing efforts.
• - Establish a review and approval process for marketing communications, ensuring alignment with Ascent’s brand standards.
• - Plan and execute marketing campaigns supported by digital advertising on platforms like Google and Meta.
• DIGITAL GRAPHIC DESIGN & ILLUSTRATION

Requirements

• Strong graphic design and digital content skills, with proficiency in Adobe Creative Suite and Canva.
• Excellent writing and communication skills.
• Strong organization, time management, and independence.
• Creative mindset with attention to detail.
• 3 years of experience in marketing, focusing on digital marketing, content strategy, or brand management.
• An avid rock climber that currently and actively climbs, with at least two years of climbing experience, deeply connected to the climbing community and culture.
• Experienced in managing paid ads (Meta Ads, Google Ads) and analyzing performance data.
• Knowledgeable in SEO, GEO, web analytics, and optimizing content for engagement and conversion.
• Comfortable managing websites via WordPress or similar CMS platforms.
• Proficient with social media management tools and email marketing platforms.

Benefits

• Participation in the company health care benefits (medical, dental, and vision)
• Accrued Paid Time Off up to 120hrs
• Accrued paid sick leave (1 hour per 30 worked)
• Free membership and membership for significant other
• Industry pro deals
• Discounts in pro shop
• Industry discounts at other climbing gyms
• Participation in retirement savings program (CO SecureSavings Roth IRA)