Planet | Company Profile, Culture & Jobs

Company overview

Planet is the leading provider of global, daily satellite imagery and insights. Planet is driven by a mission to image all of Earth’s landmass every day, and make global change visible, accessible, and actionable. Founded in 2010 by three NASA scientists, Planet designs, builds, and operates the largest fleet of imaging satellites, as well as online software, tools and analytics needed to deliver data to users. Decision makers in business, government, and within organizations use Planet's data and machine learning-powered analytics to develop new technologies, drive revenue, power research, and make informed, timely decisions to solve our world's toughest challenges. Visit us at https://www.planet.com/Follow us: @planet on Twitter | planetlabs on Facebook

Founded in 2010

San Francisco, California, USA

1.6K employees (94 in marketing)

www.planet.com

54% recommend to a friend

33% positive business outlook

People

Marketing leadership

Katie Penn

Senior Vice President Marketing

At the company for 1 year 6 months

Jonathan Shafer

Senior Director of Regional, Customer and Events Marketing

At the company for 4 years 11 months

Michelle Sisson

Senior Industry Marketing Manager

At the company for 4 years

Carly Beneke

Product Marketing Manager

At the company for 1 year 1 month

Hiring activity

Open marketing jobs over time

18 open now

Headcount trend

Company growth over the last 12 months

Funding

Total funding

$1B

Last raise

$460M

Post IPO Debt, 6 months ago

Funding history

Sep 2025

Post IPO Debt Planet · $460M

Dec 2021

Post IPO Equity Planet · $200M

Apr 2021

Grant Planet

Feb 2019

Series D Planet · $168M

Mar 2018

Secondary Market Planet

Audience

Monthly website visitors

583.7K

Month over month+9.3%

Quarter over quarter0%

Top sourceDirect (44.2%)

Ad budget per month$1.9K

Average search rank57.5

Traffic source mix

Direct

44.2%

Search

42%

News

Planet to Build and Operate Advanced Space Platform for Google's Project Suncatcher Moonshot

Nov 4, 2025 • Planet Labs

Introducing Owl: Planet's Most Advanced Satellite Mission Yet

Oct 7, 2025 • Planet Labs

Planet Labs to begin production of Pelican satellites in Germany

Sep 25, 2025 • thefly.com

Links

www.planet.com

Crunchbase

X (Twitter)

Glassdoor

Planet insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded

2010

Headquarters

San Francisco, California

Employees

501-1000

25% growth last 12mo

Marketing team

94

6% of company

13 saved employee profiles are linked to this company.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result

Low risk

Late-stage · Growing 25% last 12 months · More mature · Recently funded

Trend

2023-02-27 -> 2025-12-01

Headcount (12 months)

+25%

Last funding round

6 months ago

Negative news (120 days)

0

Risk score0/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors

583.7K

Month over month+9.3%

Quarter over quarter0%

Top sourceDirect (44.2%)

Traffic source mix

Direct

44.2%

Search

42%

Referral

Competitors and search

Shows competitors and key search metrics in one view.

Main result

61 competitor sites

Search traffic: 24.8K organic clicks / 39 paid clicks

Organic competitors

0

Paid competitors

2

Keyword change

+3,944

Ad budget per month

$1.9K

Average search rank

57.5

Paid competitors2

G2 quick view

Shows G2 rating and review trend.

Main result

0 / 5

— reviews saved

Reviews month over month

—

Reviews quarter over quarter

—

Reviews year over year

—

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Total followers

153K

12-mo growth

—

Monthly growth

+1.6%

Job openings

Shows open jobs, growth, and role changes.

Main result

5 open jobs

Open jobs trend: —

Trend

Gartner

Shows Gartner reviews and listed products.

Main result

1 Gartner products

Founded in 2010 by three NASA scientists, Planet is a company aiming to image the entirety of Earth's landmass daily. Planet does this by creating, managing, and operating a substantial collection of imaging satellites. Moreover, the company designs online software, necessary tools, and analytics to deliver the captured data to its users. Users include business and government decision-makers as well as organizations. These users utilize Planet's data and the analytics powered by Machine Learning to generate new technologies, power research, and make informed, time-sensitive decisions to address pressing global challenges.

Listed products

1

Reviews

0

Employee range

501 - 1,000

Marketing team size

Shows saved marketing team size.

94

6% of the company • 13 saved marketing people

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team

Based on saved marketing team size: 94.

Glassdoor ratings

Shows saved Glassdoor ratings.

Glassdoor ratings

Overall rating

3.2 / 5

Work-life balance

3.6 / 5

Culture

3.8 / 5

Diversity & inclusion

3.8 / 5

Recommend to a friend

54%

Positive business outlook

33%

Funding

Shows saved funding data.

Total funding

$1B

Last raise

Post IPO Debt

6 months ago

Funding details

Amount raised

$1B

Last round

Post IPO Debt

Last fundraise

6 months ago

News

Shows saved company news.

Planet to Build and Operate Advanced Space Platform for Google's Project Suncatcher Moonshot

Nov 4, 2025 • Planet Labs

Introducing Owl: Planet's Most Advanced Satellite Mission Yet

Oct 7, 2025 • Planet Labs

Planet Labs to begin production of Pelican satellites in Germany

Sep 25, 2025 • thefly.com

Loading insights...

Headcount +25% year over year

Apr 2015

Series C Planet · $23M

Referral

9%

Paid referral

2.7%

Social

2%

LinkedIn followers

Follower count and growth

Total followers

153K

12-mo growth

—

Monthly growth

+1.6%

Salaries

Typical salary range

$205,800 – $257,200

/ yr

Median base

$173,000

Median total

$173,000

Median experience

8 years

Submissions

6

Help build salary transparency at Planet

Share your compensation anonymously to see full data.

Contribute

Open positions18 open marketing positions

Industry Marketing Manager, Defense & Intelligence (EMEA)

Planet

London, UK (Hybrid)

£78K/yr - £97K/yrIn-houseFull-timeMid level6+ years exp.

2 days ago

Senior Product Marketing Manager, Constellation Services

Planet

Arlington, VA (Hybrid)

$127K/yr - $159K/yrIn-houseFull-timeSenior level6+ years exp.

8 days ago

Senior Product Marketing Manager, Global Monitoring Services

Planet

Arlington, VA (Hybrid)

$127K/yr - $159K/yrIn-houseFull-timeSenior level6+ years exp.

8 days ago

Senior Product Marketing Manager, Global Monitoring Services

Planet

San Francisco, CA (Hybrid)

$145K/yr - $181K/yrIn-houseFull-timeSenior level6+ years exp.

8 days ago

Senior Product Marketing Manager, Constellation Services

Planet

San Francisco, CA (Hybrid)

$145K/yr - $181K/yrIn-houseFull-timeSenior level6+ years exp.

2 weeks ago

Customer and Partner Marketing Specialist

Planet

San Francisco, CA (Hybrid)

$114K/yr - $143K/yrIn-houseFull-timeMid level4+ years exp.

3 weeks ago

View all 18 jobs

Planet insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded

2010

Headquarters

San Francisco, California

Employees

501-1000

25% growth last 12mo

Marketing team

94

6% of company

13 saved employee profiles are linked to this company.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result

Low risk

Late-stage · Growing 25% last 12 months · More mature · Recently funded

Trend

2023-02-27 -> 2025-12-01

Headcount (12 months)

+25%

Last funding round

6 months ago

Negative news (120 days)

0

Risk score0/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors

583.7K

Month over month+9.3%

Quarter over quarter0%

Top sourceDirect (44.2%)

Traffic source mix

Direct

44.2%

Search

42%

Referral

Competitors and search

Shows competitors and key search metrics in one view.

Main result

61 competitor sites

Search traffic: 24.8K organic clicks / 39 paid clicks

Organic competitors

0

Paid competitors

2

Keyword change

+3,944

Ad budget per month

$1.9K

Average search rank

57.5

Paid competitors2

G2 quick view

Shows G2 rating and review trend.

Main result

0 / 5

— reviews saved

Reviews month over month

—

Reviews quarter over quarter

—

Reviews year over year

—

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Total followers

153K

12-mo growth

—

Monthly growth

+1.6%

Job openings

Shows open jobs, growth, and role changes.

Main result

5 open jobs

Open jobs trend: —

Trend

Gartner

Shows Gartner reviews and listed products.

Main result

1 Gartner products

Founded in 2010 by three NASA scientists, Planet is a company aiming to image the entirety of Earth's landmass daily. Planet does this by creating, managing, and operating a substantial collection of imaging satellites. Moreover, the company designs online software, necessary tools, and analytics to deliver the captured data to its users. Users include business and government decision-makers as well as organizations. These users utilize Planet's data and the analytics powered by Machine Learning to generate new technologies, power research, and make informed, time-sensitive decisions to address pressing global challenges.

Listed products

1

Reviews

0

Employee range

501 - 1,000

Marketing team size

Shows saved marketing team size.

94

6% of the company • 13 saved marketing people

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team

Based on saved marketing team size: 94.

Glassdoor ratings

Shows saved Glassdoor ratings.

Glassdoor ratings

Overall rating

3.2 / 5

Work-life balance

3.6 / 5

Culture

3.8 / 5

Diversity & inclusion

3.8 / 5

Recommend to a friend

54%

Positive business outlook

33%

Funding

Shows saved funding data.

Total funding

$1B

Last raise

Post IPO Debt

6 months ago

Funding details

Amount raised

$1B

Last round

Post IPO Debt

Last fundraise

6 months ago

News

Shows saved company news.

Planet to Build and Operate Advanced Space Platform for Google's Project Suncatcher Moonshot

Nov 4, 2025 • Planet Labs

Introducing Owl: Planet's Most Advanced Satellite Mission Yet

Oct 7, 2025 • Planet Labs

Planet Labs to begin production of Pelican satellites in Germany

Sep 25, 2025 • thefly.com

9%

Paid referral

2.7%

Social

2%

2023-08-01 -> 2026-02-01

Open jobs growth

—

Biggest role change

—

Latest open role

Software Engineer, Platform Operations