Company overview

Built in Denver, CO, Ibotta ("I bought a...") (NYSE: IBTA) is a performance marketing platform allowing brands to deliver digital promotions to over 200 million consumers through a network of publishers called the Ibotta Performance Network (IPN). The IPN allows marketers to influence what people buy, and where and how often they shop – all while paying only when their campaigns directly result in a sale.Guided by our values and our mission to Make Every Purchase Rewarding, we come to work energized by the business problems we get to solve, the technology we build, the innovative people we work (and have fun) with, and the consumers we get to help. To date, we have credited American consumers $1.8 billion. The largest tech IPO to come out of Colorado, Ibotta is headquartered in Denver.Ibotta has been named as a Top Workplace by The Denver Post five times, made BuiltIn Colorado’s Best Places to Work list four years in a row and appeared on Inc.'s list of Best Workplaces in 2017 and 2023.
Founded in 2011
Denver, Colorado, USA
902 employees (71 in marketing)
55% recommend to a friend
59% positive business outlook

Salaries

Typical salary range

$66,000 – $79,000

/ yr

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People

Hiring activity

Open marketing jobs over time

26 open now

Headcount trend

Company growth over the last 12 months

Headcount -7.5% year over year

Funding

Total funding

$92.9M

Last raise

Series D, 7 years ago

Funding history

Aug 2019

Series D Ibotta

Aug 2017

Series D Ibotta · $25M

Jul 2017

Series C Ibotta

Sep 2015

Series C Ibotta · $40M

Jun 2014

Series B Ibotta · $20M

Apr 2013

Series A Ibotta · $7.9M

Audience

Monthly website visitors
3.3M
Month over month+19.7%
Quarter over quarter+25.3%
Top sourceDirect (66.6%)
Ad budget per month$6.7K
Average search rank57.2
Traffic source mix
Direct
66.6%
Referral
20.4%
Search
9.8%
Social
2.4%
Paid referral
0.8%

LinkedIn followers

Follower count and growth

Total followers

50.8K

12-mo growth

+35.8%

Monthly growth

+5%

News

Links