Senior B2B Communications Manager

Responsibilities

• Own end-to-end communications for IPN product launches and feature releases, including narrative development and messaging frameworks to press materials and external announcements
• Partner closely with product and marketing teams to deeply understand what's being built and why it matters, then translate that into crisp, audience-ready communications
• Develop and maintain a product communications calendar that keeps launches coordinated, timely, and impactful
• Ensure product announcements ladder up to Ibotta's broader B2B positioning and category challenger narrative
• Research, write, and place high-quality bylines, contributed articles, and opinion pieces on behalf of Ibotta's executives and subject matter experts
• Develop a consistent pipeline of thought leadership content that reinforces IPN's position as the performance marketing platform for CPGs
• Collaborate with the Vice President to identify the right voices, venues, and topics for these pieces
• Monitor industry trends, competitor narratives, and category conversations to identify timely angles and whitespace opportunities
• Serve as a go-to writer and editor across the communications function
• Build and maintain core messaging documents, narrative frameworks, and positioning guides that keep IPN's story consistent across channels and audiences

Requirements

• 5-7+ years of communications, content, or editorial experience, ideally in B2B technology, adtech, retail media, or a related field
• An exceptional writer who can make complex technology feel clear, compelling, and consequential
• Experience owning product communications or launch narratives in a fast-moving technology company
• Demonstrated ability to write in multiple voices and for multiple audiences, from trade press editors to CPG executives
• A proven editorial instinct with the ability to identify the most interesting angle in a product update and build a narrative around it
• Experience working cross-functionally with product, marketing, and sales teams to gather input and drive alignment
• Highly organized and self-directed, with the ability to manage multiple deadlines without losing quality
• Experience placing bylines or contributed content in trade or business publications is a plus

Benefits

• competitive pay
• flexible time off
• benefits package (including medical, dental, vision)
• Employee Stock Purchase Program
• 401k match
• Denver office perks include paid parking, snacks, and occasional meals