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Marketing jobs

327 marketing jobs

3 months ago

Digital Performance Brand Analytics Specialist

Plymouth Rock Assurance

New Jersey, USA (On-site)Full time$85K/yr – $120K/yr

3 months ago

Student Marketing Director

Follett Higher Education

Boston, MA (Hybrid)Part time

3 months ago

VP, eCommerce

FXI

Radnor, PA (Hybrid)Full time

3 months ago

Senior Manager, Communications

Mizkan America

Schaumburg, IL (On-site)Full time$121K/yr – $167K/yr

4 months ago

Waste Industry Municipal Marketing Manager - Houston Area

Waste Pro USA

Harris County, TX (On-site)Full time

4 months ago

Promotion Assistant

2060 Digital

Chicago, IL (On-site)Part time

4 months ago

2026 Denver Marketing Intern

CENTRAL BANCOMPANY, INC.

Greenwood Village, CO (On-site)Part time

4 months ago

Marketing Services Specialist

Helena Agri-Enterprises, LLC

Memphis, TN (On-site)Full time

4 months ago

Director of PR & Reputation

Associa

Dallas, TX (On-site)Full time

4 months ago

Marketing Automation Content Manager (Remote)

Inspira Financial

Oak Brook, IL (Remote)Full time

4 months ago

Remote Area Director of Marketing - Schulte Hospitality Group

Schulte Hospitality Group

Louisville, KY (Remote)Full time

4 months ago

Marketing Technology Owner

Valley Bank

Morristown, NJ (On-site)Full time

4 months ago

Manager of Digital Marketing Analytics & Insights – Website Analytics

ADP

Maitland, FL (Hybrid)Full time

4 months ago

Media Analytics Manager – Cross-Brand

Stellantis

Auburn Hills, MI (On-site)Full time

4 months ago

Connected Funnel Analytics Lead

Stellantis

Auburn Hills, MI (On-site)Full time

4 months ago

Social Media Coordinator

North Fork Mono Casino & Resort

California, USA (On-site)Full time

4 months ago

Direct Connect Brand Manager

Stellantis

Auburn Hills, MI (On-site)Full time

4 months ago

Communications and Content Manager

Nuclear Care Partners

Grand Junction, CO (On-site)Full time$65K/yr – $70K/yr

4 months ago

Marketing Operations Manager

AEG Vision

Dallas, TX (On-site)Full time

4 months ago

Email Marketing Specialist

Brady Corporation

Milwaukee, WI (On-site)Full time

All marketing roles in the US

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All marketing roles in the US

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327 jobs

Digital Performance Brand Analytics Specialist

Plymouth Rock Assurance

New Jersey, USA (On-site)

$85K/yr - $120K/yrIn-houseFull-timeSenior level3+ years exp.

3 months ago

Student Marketing Director

Follett Higher Education

Boston, MA (Hybrid)

In-housePart-timeIntern/new grad

3 months ago

VP, eCommerce

FXI

Radnor, PA (Hybrid)

In-houseFull-timeDirector/executive10+ years exp.

3 months ago

Senior Manager, Communications

Mizkan America

Schaumburg, IL (On-site)

$121K/yr - $167K/yrIn-houseFull-timeSenior level6+ years exp.

3 months ago

Waste Industry Municipal Marketing Manager - Houston Area

Waste Pro USA

Harris County, TX (On-site)

In-houseFull-timeSenior level5+ years exp.

4 months ago

Promotion Assistant

2060 Digital

Chicago, IL (On-site)

In-housePart-timeEntry level

4 months ago

2026 Denver Marketing Intern

CENTRAL BANCOMPANY, INC.

Greenwood Village, CO (On-site)

In-housePart-timeIntern/new grad

4 months ago

Marketing Services Specialist

Helena Agri-Enterprises, LLC

Memphis, TN (On-site)

In-houseFull-timeMid level1+ years exp.

4 months ago

Director of PR & Reputation

Associa

Dallas, TX (On-site)

In-houseFull-timeDirector/executive

4 months ago

Marketing Automation Content Manager (Remote)

Inspira Financial

Oak Brook, IL (Remote)

In-houseFull-timeMid level5+ years exp.

4 months ago

Remote Area Director of Marketing - Schulte Hospitality Group

Schulte Hospitality Group

Louisville, KY (Remote)

In-houseFull-timeSenior level8+ years exp.

4 months ago

Marketing Technology Owner

Valley Bank

Morristown, NJ (On-site)

In-houseFull-timeSenior level7+ years exp.

4 months ago

Manager of Digital Marketing Analytics & Insights – Website Analytics

ADP

Maitland, FL (Hybrid)

In-houseFull-timeManager3+ years exp.

4 months ago

Media Analytics Manager – Cross-Brand

Stellantis

Auburn Hills, MI (On-site)

In-houseFull-timeSenior level8+ years exp.

4 months ago

Connected Funnel Analytics Lead

Stellantis

Auburn Hills, MI (On-site)

In-houseFull-timeSenior level8+ years exp.

4 months ago

Social Media Coordinator

North Fork Mono Casino & Resort

California, USA (On-site)

In-houseFull-timeMid level2+ years exp.

4 months ago

Direct Connect Brand Manager

Stellantis

Auburn Hills, MI (On-site)

In-houseFull-timeMid level10+ years exp.

4 months ago

Communications and Content Manager

Nuclear Care Partners

Grand Junction, CO (On-site)

$65K/yr - $70K/yrIn-houseFull-timeMid level8+ years exp.

4 months ago

Marketing Operations Manager

AEG Vision

Dallas, TX (On-site)

In-houseFull-timeSenior level3+ years exp.

4 months ago

Email Marketing Specialist

Brady Corporation

Milwaukee, WI (On-site)

In-houseFull-timeMid level

4 months ago

Plymouth Rock Assurance

Digital Performance Brand Analytics Specialist

New Jersey, USA (On-site)

$85K/yr – $120K/yrSenior Level3+ years expFull time

Posted 3 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own digital performance analytics for website optimization and brand impact across organic, AI, and multi-channel signals.

Own website performance analytics to measure and improve engagement, conversions, and brand impact.
Must-have: 3–5 years in digital analytics with user behavior, funnels, and experimentation.
Standout: Cross-channel collaboration with Brand and Paid Media teams and AI-driven discovery insights.

Job Description

Responsibilities

Website Behavior, Testing & Conversion Optimization
Analyze website user behavior across organic (SEO and AI-driven), brand, referral, and direct traffic sources.
Evaluate engagement metrics, user journeys, drop-off points, and conversion paths.
Identify high-impact optimization opportunities across landing pages, content, and user flows.
Develop data-backed hypotheses and partner with UX and Product teams to design, measure, and scale A/B tests, UX experiments, and content optimization initiatives.
Measure and communicate the impact of testing initiatives on engagement, conversion, and business outcomes.

Organic Search & AI Performance

Collaborate with the SEO Specialist to measure the impact of optimization initiatives.
Track organic rankings, impressions, AI-driven search visibility, and downstream engagement trends.
Analyze generative AI search traffic behavior and identify emerging performance patterns.
Surface data-driven content and technical opportunities that improve discoverability and engagement.

Brand Campaign & Brand Impact Measurement

Measure the impact of brand campaigns on website traffic, search demand, engagement, and conversion behavior.
Track and analyze branded search volume, branded keyword performance, and shifts in direct and organic traffic following brand initiatives.
Develop brand performance reporting frameworks that connect brand activity to measurable digital outcomes.
Partner with Brand and Marketing teams to align campaign objectives with digital KPIs and website performance metrics.
Monitor and report on brand lift indicators within digital channels, including engagement quality and conversion influence.
Identify correlations between brand campaigns and organic search growth, AI visibility trends, and website engagement improvements.

Cross-Channel Correlation & Insights

Partner with the Paid Media Analytics team to correlate paid search activity with organic traffic and conversions;

Plymouth Rock Assurance

If you’ve found your way to our LinkedIn page, you’re likely here for one of two reasons: You’re reviewing insurance companies or you’re browsing new career opportunities. Well, you’ve come to the right place. Insurance CustomerIn its 40 years, Plymouth Rock Assurance has grown to be one of the leading auto and home insurers in the Northeast. With unique features like Crashbusters® mobile claims vans, Door to Door Valet Claim Service®, the Get Home Safe® taxi and rideshare benefit, Road Rewards® and our Home Insurance Quick Quote, we’re committed to delivering our customers “More Than Just Insurance.” To get a free quote, visit plymouthrock.com or talk to a Plymouth Rock agent.Job SeekerWe take pride in both the strength and commitment of our Plymouth Rock Assurance team. We actively seek individuals who exhibit friendliness, integrity, loyalty, hard work and the pursuit of excellence. If you’re currently looking for a new employment opportunity, we hope you’ll consider Plymouth Rock. For a full list of job openings, please visit www.plymouthrock.com/about/careers.

Founded in 2001

Boston, Massachusetts, USA

2.2K employees (101 in marketing)

myjobs.adp.com/plymouthrock/cx/job-listing

Traffic Signals

Monthly Visitors

535.8K

Monthly Google Ads Budget

$528.9K

Traffic Source Mix

28.9%

Direct

65.6%

Referral

4.4%

Social

0.3%

Paid

0.7%

Headcount Trend

Current headcount: ~2.2K

Marketing Team

Marketing Team Size

83 (4% of company)

Median Career Experience

12.5 years

Median Tenure

5.3 years

Marketing Roles Posted (Last 30 Days)

People

HR / Recruitment

Evan Fowler-Guzzardo

Head of Total Rewards, HR Technology, and People Analytics

At the company for 3 years 11 months

Mary Sprong

Chief Human Resources Officer

At the company for 21 years 6 months

Marketing Leadership

Colleen Finn

Chief Marketing Officer, Home

At the company for 6 years

Karen Murdock

CMO and Vice President Marketing and Distribution

At the company for 34 years 7 months

Michelle Trindade

Vice President of Marketing & Customer Service

At the company for 1 year 2 months

Georgina Teasdale

Head of Direct Marketing

At the company for 8 months

Recent News

Plymouth Rock Home Assurance partners with Fetch Pet

May 9, 2024 • Coverager - Insurance news and insights

Plymouth Rock Assurance on LinkedIn: Whether you're a claims supervisor or data scientist, we're looking for…

Feb 6, 2024 • LinkedIn

Plymouth Rock appoints Max Malaret as VP of Claims

Oct 11, 2023 • Coverager - Insurance news and insights

Responsibilities

Website Behavior, Testing & Conversion Optimization
Analyze website user behavior across organic (SEO and AI-driven), brand, referral, and direct traffic sources.
Evaluate engagement metrics, user journeys, drop-off points, and conversion paths.
Identify high-impact optimization opportunities across landing pages, content, and user flows.
Develop data-backed hypotheses and partner with UX and Product teams to design, measure, and scale A/B tests, UX experiments, and content optimization initiatives.
Measure and communicate the impact of testing initiatives on engagement, conversion, and business outcomes.

Organic Search & AI Performance

Collaborate with the SEO Specialist to measure the impact of optimization initiatives.
Track organic rankings, impressions, AI-driven search visibility, and downstream engagement trends.
Analyze generative AI search traffic behavior and identify emerging performance patterns.
Surface data-driven content and technical opportunities that improve discoverability and engagement.

Brand Campaign & Brand Impact Measurement

Measure the impact of brand campaigns on website traffic, search demand, engagement, and conversion behavior.
Track and analyze branded search volume, branded keyword performance, and shifts in direct and organic traffic following brand initiatives.
Develop brand performance reporting frameworks that connect brand activity to measurable digital outcomes.
Partner with Brand and Marketing teams to align campaign objectives with digital KPIs and website performance metrics.
Monitor and report on brand lift indicators within digital channels, including engagement quality and conversion influence.
Identify correlations between brand campaigns and organic search growth, AI visibility trends, and website engagement improvements.

Cross-Channel Correlation & Insights

Partner with the Paid Media Analytics team to correlate paid search activity with organic traffic and conversions;