Senior Marketing Specialist - AMS&T
Gilbane Building Company
Los Angeles, CA (Remote)
$105K/yr - $150K/yrIn-houseFull-timeSenior level7+ years exp.
12 hrs ago
VP Marketing
Scottsdale, AZ (On-site)
Salary Not AvailableSenior Level15+ years expFull time
Posted 6 months ago
Job Summary
Lead Plexus brand across global markets, aligning strategy with product and field incentives to drive growth.
- Own global brand stewardship, messaging, and cross-channel consistency.
- Must-have: 15+ years in brand marketing with leadership and ROI focus.
- Standout: Experience aligning brand strategy with C-suite roadmap and OKRs.
Job Description
Responsibilities
- Global Brand Stewardship : Define and execute the brand’s voice, visuals, and positioning globally.
- Customer-First Strategy : Use data to guide segmentation, messaging, and design that resonates with target personas.
- Campaign Leadership : Lead ideation, creative development, and execution of brand campaigns that drive revenue and engagement.
- Innovation Partnership : Collaborate with Product Team to ensure alignment with brand and business goals.
- Channel Cohesion : Own and optimize brand presentation across all marketing channels and digital platforms.
- Field Enablement : Align brand marketing with field incentives and behavior drivers rooted in the compensation model.
- Strategic Planning : Translate company-level priorities into actionable marketing plans and dashboards.
- Creative Oversight : Supervise and guide internal creative teams to produce best-in-class, brand-aligned content.
- Global Brand Strategy Execution : Deliver a clear, differentiated brand presence
- - Achieve brand consistency across markets with localized relevance
- Strategic Alignment with CMO : Collaborate and align with the Chief Marketing Officer on the overarching strategic vision, translating it into a clearly defined, measurable marketing roadmap.
- - Support the roadmap and ensure it stays aligned with business objectives.
- - Establish regular checkpoints with the CMO to assess progress, measure outcomes against KPIs, and refine strategy as needed.
- - Demonstrate marketing excellence through defined metrics such as campaign ROI, brand engagement lift, channel performance, and speed-to-market benchmarks.
- - Lead implementation with clear OKRs (Objectives and Key Results) across marketing functions to ensure strategic focus and executional alignment.
- Marketing Operations and Team Performance : Manage and evolve the existing marketing calendar, and build it out for the future.
- - Achieve a lift in team productivity through structured project management and accountability.
- - Build and lead a high-performing team with measurable KPIs (e.g., project delivery SLAs, campaign execution quality scores).
Requirements
- Education : Bachelor’s in marketing required; MBA or advanced degree preferred.
- Experience : 15+ years in brand marketing (beauty, wellness, or lifestyle industries preferred), including team leadership and campaign execution.
- Performance History : Demonstrated history of driving measurable campaign ROI, brand growth, and team KPIs.
- Creative Leadership : Strong design and storytelling instinct with the ability to lead high-performance creative teams.
- Strategic Thinker : Proven ability to translate brand strategy into tangible business results.
- Operational Discipline : Skilled in using marketing tech stacks, performance dashboards, and PM systems to manage delivery.
- Collaborative Driver : Strong cross-functional leadership and influence across global teams.
- Agility & Execution : Able to make informed decisions quickly, iterate on strategy, and pivot in fast-moving environments.
Preferred
- MBA or advanced degree preferred
Benefits
- - Highly rated and competitive medical plans.
- - 401k with company match and immediate vesting.
- - 1-on1, personalized health coaching.
- - Many other voluntary benefits.
Plexus Worldwide
Our core values are simple: Be Trustworthy, Be Honest, Be Reliable, and Be Responsible.Based in Scottsdale, Arizona, Plexus Worldwide offers science-based health and wellness products that enable people to improve their lives and well-being. Our mission is to help consumers live healthier and happier lives, and our employees are the driving inspiration for the work we all do every day.With more than 550,000 entrepreneurial Ambassadors worldwide, Plexus is among the world’s 40 largest direct-selling organizations in our industry and has been featured on the Inc. 500 list of Fastest-Growing Companies.Named one of Arizona’s “Best Places to Work” by the Phoenix Business Journal, Plexus Worldwide is always looking for people wanting to take the next step in their career. If you’re a talented and motivated individual interested in making a positive difference in people's lives, please review our Career Opportunities and apply today.
Salaries
General Marketing median pay in the United States
$88K/yrMost earn $68K to $125K. Based on 14,603 salaries, including bonus and equity.
Marketing Team
Marketing Team Size
190 (3% of company)
Median Career Experience
17 years
Median Tenure
8.4 years
People
HR / Recruitment
Marketing Leadership
Ashley Hower
Chief Marketing Officer
At the company for 2 years 4 months
Brittany Dooley
Director of Product Marketing & Management
At the company for 3 years 7 months
Heather Kitsko, GPHR, SPHR, CTRM
Director, Global Talent Acquisition & Employment Brand
At the company for 4 years 7 months
Kristi Comtois
Manager Product Marketing & Management
At the company for 2 years
Traffic Signals
Monthly Visitors
357.1K
Traffic Source Mix
Search
24.9%
Direct
70.3%
Referral
3.3%
Social
1.2%
Paid
0.1%
Headcount Trend
Current headcount: ~7.5K
Recent News
Links
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