VP, Global Creative

Responsibilities

• Own the brand story and brand identity, creating a compelling, consistent experience across marketing, sales, and product.
• Set the creative direction for the company and hold the bar for every piece of work that carries our brand.
• Lead brand campaign strategy and development, putting campaigns in market that set us apart and shape how people think about The Trade Desk.
• Coordinate campaigns across channels so the work shows up as one story everywhere it appears.
• Lead our in-house copywriting, design, video, and production teams.
• Build the creative foundations, systems, and standards that help the rest of marketing move faster and do better work.
• Shape how we show up as a brand, so it supports our position as an industry thought leader.
• Prove the value we create is worth more than what we spend to create it.
• Develop the senior leaders who run these teams and make this the best place to be a creative.

Requirements

• 15+ years of brand and creative experience, including leading brand at a global technology or media company, or leading major accounts at a top agency.
• Experience in the advertising space is ideal, with a background that could include. That could include adtech, an agency, a media company, or marketing to advertisers.
• A proven creative leader who can set direction and raise the bar without becoming a bottleneck.
• Experience building and running in-house creative teams across copywriting, design, video, and production.
• A world-class storyteller with sharp instincts for what breaks through and what people remember.
• Skill in connecting brand to business value, and comfort being measured on it.
• A strong operator who builds systems that scale creative output without diluting quality.
• An exceptional cross-functional partner who earns trust with sales, product, and executive stakeholders.

Benefits

• Plus, expected benefits for this role include comprehensive healthcare (medical, dental, and vision) with premiums paid in full for employees and dependents, retirement benefits such as a 401k plan and company match, short and long-term disability coverage, basic life insurance, well-being benefits, reimbursement for certain tuition expenses, parental leave, sick time of 1 hour per 30 hours worked, vacation time for full-time employees up to 120 hours thru the first year and 160 hours thereafter, and around 13 paid holidays per year. Employees can also purchase The Trade Desk stock at a discount through The Trade Desk’s Employee Stock Purchase Plan.