Visual Content Creator

Responsibilities

• envision, produce, capture, edit, and distribute compelling photo and video content that showcases the impact of the college.
• identify storytelling opportunities
• capture photography and video in a wide variety of settings
• edit content for multiple platforms
• produce multimedia content from concept to completion
• oversee day-to-day management and growth of the college’s social media channels by developing platform-specific strategies, publishing content, monitoring trends and performance, and collaborating with university social media teams and college communicators
• work independently on many assignments while partnering with faculty, staff, students, and university partners to develop visual stories that support strategic communications, recruitment, advancement, research visibility, and public engagement

Requirements

• Skilled in video production, photography, visual communications, journalism, new media, marketing, communications, or a related field.
• Demonstrated experience producing high-quality photography and video from concept through final delivery to digital, print, and/or social media platforms.
• Proficiency with Adobe Creative Cloud, including Premiere Pro, Lightroom, Photoshop, and After Effects or other professional photo and video editing software.
• Experience managing organizational social media accounts and developing platform-specific content.
• Experience with professional camera systems, lighting, and audio equipment.

Preferred

• Experience covering live events and producing rapid-turnaround multimedia content.
• Experience creating content optimized for Instagram, Facebook, LinkedIn, YouTube, and emerging social platforms.
• Knowledge of social media strategy, analytics, audience engagement, and platform best practices.
• Understanding of branding, accessibility, and digital communications best practices.