Vice President Growth Marketing

Responsibilities

• Own Growth Marketing's pipeline commitment across both existing-demand and enterprise demand-creation motions, translating company growth objectives into target-account, program, investment, and pipeline plans.
• Build predictable enterprise pipeline while maintaining visibility into pipeline quality, progression, conversion, efficiency, expansion pipeline, and shared win-rate improvement - not simply marketing activity or channel metrics.
• Determine how programs, investment, engagement, and execution should differ based on buying maturity, account opportunity, market dynamics, and evidence of customer demand.
• Protect and improve the performance of Fusion's established demand engine while scaling new approaches for developing larger enterprise opportunities and broader enterprise resilience demand.
• Partner closely with Sales and Revenue Operations to translate revenue objectives into pipeline requirements, program priorities, account strategies, and resource tradeoffs.
• Translate Fusion's category, industry, solution, and customer-expansion strategies into integrated growth programs built around specific markets, buying groups, target accounts, and business outcomes.
• Define each program's audience, value hypothesis, engagement architecture, content and proof requirements, BDR activation, digital and event roles, partner participation, Sales plays, investment model, and measurement framework.
• Establish programs - rather than individual channels - as the primary unit of growth management, ensuring activities across the buyer journey work as an integrated system.
• Orchestrate execution across Product Marketing, Brand and Content, BDRs, Digital, Events, Sales, Customer, Alliances, and Revenue Operations through clear objectives, decision rights, operating cadence, measures of success, and accountability.
• Create alignment across strong functional leaders through program design, data, influence, and shared business outcomes rather than relying solely on direct reporting authority.

Requirements

• 10+ years of progressive B2B marketing experience, including meaningful leadership of managers and direct accountability for pipeline or revenue outcomes.
• Significant enterprise SaaS experience supporting complex, multi-buyer sales motions, typically involving $200K+ deal sizes and sales cycles of six months or longer.
• Demonstrated experience designing and scaling integrated enterprise growth programs across multiple channels, functions, and stages of the buyer journey.
• Experience inheriting and improving an existing growth organization or operating model while maintaining business performance and pipeline delivery.
• Experience working in a matrixed GTM environment and partnering closely with Sales to translate revenue goals into pipeline requirements, program priorities, and resource decisions.
• Experience in an enterprise software company evolving from an established functional category toward a broader strategic platform or new buying motion strongly preferred.
• Experience in a $50M-$200M revenue company, private-equity-backed environment, or comparable growth-stage business with strong efficiency, accountability, and reporting discipline preferred.
• Domain exposure to resilience, risk, governance/risk/compliance (GRC), cybersecurity, compliance, regulated industries, or financial-services technology preferred.
• Experience with partner or alliance co-marketing, customer expansion programs, and AI-enabled GTM operations preferred.