Vice President, Global Media Director, Strategy

Responsibilities

• Maintain an in-depth knowledge of the global media landscape, regional industry developments and the brand’s business across markets
• Deliver global strategic media recommendations that connect brand objectives with regional priorities and local market nuances, balancing global scale with market relevance
• Drive a global innovation and thought leadership agenda that supports new business and advances modern marketing solutions across the agency network, sharing and scaling relevant ideas across markets.
• Use reporting from analytics teams to identify and apply cross-market learnings, guiding ongoing global joint business partnerships (JBPs) and global campaign development
• Connect with key markets driving Publicis’ global media footprint, identifying growth opportunities alongside market leadership
• Partner with cross-capability leaders on the global team, especially CRM/owned media, to drive connected media outcomes
• Develop and maintain relationships with clients across levels, actively identifying collaboration points, and spending time on-site at their offices
• Demonstrate a deep technical understanding of global media platforms and market-specific capabilities, providing problem solving and intervention across markets when necessary
• Partner with client’s Integrated Agency Team (IAT) roster, inclusive of Publicis and non-Publicis agencies, enabling constructive relationships in benefit of the client while understanding competitive nuances

Requirements

• 10+ years of experience in media planning/strategy with progressive levels of responsibility, including global or multi-market experience spanning paid media strategy and investment
• 7+ years of previous management experience, including collaboration across global, regional and local agency structures
• Agency experience preferred, especially within a large, multi-faceted hold-co model
• Pitch experience with a proven track record, including developing compelling recommendations for global or multi-market client opportunities
• Experience across all media types (national, local, digital, direct, programmatic, social, etc.)with a strong understanding of global media partners and capabilities
• Ability to anticipate and quickly assess changing global and regional client needs, adapting resources and strategies across markets while maintaining alignment with global priorities
• Excellent written and verbal communication, presentation, organizational, interpersonal and analytical skills, with the ability to communicate effectively across cultures and align global, regional and local stakeholders
• Ability to translate data and insights into actionable takeaways
• Excellent leadership ability to drive results through global teams and integrated agency rosters, fostering collaboration and shared accountability across regions and markets

Benefits

• Paid Family Care for parents and caregivers for 12 weeks or more
• Monetary assistance and support for Adoption, Surrogacy and Fertility
• Monetary assistance and support for pet adoption
• Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
• Tuition Assistance
• Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
• Matching Gifts programs
• Flexible working arrangements
• 'Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
• Business Resource Groups that support multiple affinities and alliances