Vertical Marketing Specialist

Responsibilities

• Event Coordination: Support planning and execution of trade shows, industry events, and webinars.
• Campaign Execution: Implement vertical-specific marketing programs including email campaigns, webinars, events, and digital initiatives.
• Content Development: Create and adapt marketing collateral such as case studies, presentations, and social content aligned to vertical messaging.
• Market Research & Insights: Conduct research on industry trends, buyer needs, and competitor activities to support positioning and campaigns.
• Sales Support: Provide vertical-focused enablement materials, assist with presentations, and respond to ad hoc marketing requests from sales teams.
• Performance Tracking: Monitor campaign results, track KPIs, and provide reports to measure effectiveness.
• Follow all company policies and procedures, including safety and compliance requirements.
• Attend all required company training.
• Demonstrate commitment to Stratasys Behaviors by leading, acting, and modeling these values.
• Perform other responsibilities as assigned by the department or manager.

Requirements

• Four-year degree in Marketing, Digital Media, Web Design, Computer Science, or a related field.
• 1–3 years of experience in marketing.
• Experience supporting marketing campaigns and content development.
• Familiarity with digital marketing channels, CRM, and marketing automation platforms.
• Strong written and verbal communication skills.
• Excellent organizational and project coordination abilities.

Preferred

• Experience in B2B or vertical/industry-focused marketing roles.

Benefits

• We’ve designed a comprehensive Total Rewards program that goes beyond the basics and supports our People First strategy. When you join Stratasys, you’ll gain access to benefits and perks that will support you and your family both inside and outside of work.