SVP, Global Creative Strategy, Insights & Production

Responsibilities

• Global Strategy Leadership Lead and evolve Influencer’s strategic planning discipline globally, ensuring all work is rooted in strong audience, platform, category, and cultural insight. - Develop strategic frameworks and methodologies that standardize excellence globally. - Elevate the quality of strategic thinking across pitches, campaigns, partnerships, and proactive opportunities. - Build creator-first planning approaches that connect culture to commercial outcomes.
• Insights & Cultural Intelligence Build and scale Influencer’s insights practice into a differentiated strategic capability for both internal and client-facing use. - Establish scalable insight products spanning creator trends, platform intelligence, audience behavior, and cultural analysis. - Partner with marketing science and products teams to inform agency builds, capabilities, and 3rd party tech partners - Develop thought leadership, insight reports, and POVs that strengthen Influencer’s authority in market. - Identify emerging trends, technologies, and behavioral shifts shaping the creator economy. - Lead and run internal and external studies to build industry and client first insights
• Creative & Innovation Leadership Set the creative standard for Influencer globally across creator marketing, branded content, social storytelling, and integrated campaigns. - Oversee the development of creator-first ideas that feel culturally relevant, platform-native, and commercially effective. - Lead innovation across formats, storytelling mechanics, social behaviors, and platform opportunities. - Ensure Influencer remains at the forefront of creator-led creative evolution. - Partner with Product, Marketing, and Platform teams to explore emerging opportunities across AI, technology, and creator tools.
• Production & Content Excellence Oversee Influencer’s production capabilities globally, ensuring creative ambition is matched by operational excellence and scalable delivery systems. - Build scalable production infrastructure across editing, design, motion, social-first video, and experiential output. - Define global creative production standards, systems, and workflows. - Ensure all production output reflects Influencer’s brand quality and creator-native ethos. - Identify opportunities to improve speed, efficiency, and scalability through technology and AI-enabled workflows.
• Commercial Partnership & Growth Act as a senior strategic partner to commercial leadership globally. - Support major pitches, strategic opportunities, and key client relationships. - Help identify and develop new strategic services and revenue opportunities. - Partner closely with Marketing to strengthen Influencer’s thought leadership and market positioning. - Translate strategic and creative capabilities into scalable commercial offerings.
• Brand Strategy & Creative Governance As the steward of Influencer's strategic and creative identity, you will define and evolve the frameworks, narrative, and standards that shape how the company shows up globally. - Own and evolve Influencer's global brand strategy, positioning, messaging architecture, and creative principles. - Act as the custodian of Influencer's brand narrative, ensuring alignment between our creator-first ethos, market positioning, and client-facing work. - Develop and maintain global brand guidelines, creative standards, and strategic frameworks that govern how the brand is expressed across regions and functions. - Lead the development and ongoing evolution of core company narratives, credentials materials, thought leadership frameworks, and strategic storytelling assets. - Serve as the final strategic authority on major brand initiatives, agency positioning, and market-facing narratives. - Ensure consistency between Influencer's own brand and the strategic and creative standards we deliver to clients globally.

Requirements

• 12+ years of experience across strategy, creative, insights, production, media, or creator marketing.
• Significant leadership experience managing multi-disciplinary global teams.
• Deep understanding of creator marketing, platform behavior, internet culture, and modern media ecosystems.
• Experience building strategic frameworks, methodologies, and scalable agency capabilities.
• Strong understanding of social-first creative, production, and creator-led storytelling.
• Commercially minded with the ability to connect strategy and creativity to revenue outcomes.
• Exceptional communication and storytelling skills with confidence presenting to senior clients and leadership teams.
• Experience working alongside media, measurement, product, and data departments for true integration
• Passion for culture, creativity, innovation, and the evolving creator economy.

Benefits

• Medical Benefits through Insperity
• Wellbeing support including EAP & Mental Health cover
• 401K with match opportunity
• 22 days of Paid Time Off (+ Federal Holidays which can be flexed to your needs)